Retailing 28

Digitalisierung für Vertriebserfolge optimal einsetzen Digitales Verkaufen bietet Ihnen jede Menge neuer Chancen. Entwickeln Sie ein neues Mindset und eine erfolgreiche Vertriebsstrategie. Nutzen Si……続きを見る

In September 2014, a Chinese company that most Americans had never heard of held the largest IPO in history – bigger than Google, Facebook and Twitter combined. Alibaba, now the world's largest e-co……続きを見る

In today's climate, bringing your fashion brand to new international territories is more challenging than ever. In Global Fashion Business, Byoungho Ellie Jin helps you to take this next step. Diver……続きを見る

The Retail Value Chain analyses the changes in the retail industry such as internationalization and consolidation and looks at the strategic options open to companies. It covers retail structures, e……続きを見る

Физический ритейл не умер. Умер скучный ритейл! Книга Стива Денниса предоставляет думающим розничным торговцам 8 важнейших стратегий создания мощного покупательского опыта. Несмотря на кликбейт-заго……続きを見る

This practical guide is a “must own” resource for every museum store office. The eight-chapter volume includes a wealth of advice on best practices compiled by the MSA to help members become more su……続きを見る

This comprehensive guide is designed to teach you how to master the act of persuasion and influence, and turn your creative ideas into profitable actions. Whether you’re an experienced sales profess……続きを見る

In 1868, Jacob Kaufmann, the nineteen-year-old son of a German farmer, stepped off a ship onto the shores of New York. His brother Isaac soon followed, and together they joined an immigrant communit……続きを見る

Der Einzelhandel hat sich durch die Digitalisierung in den letzten Jahren dramatisch gewandelt: Das Aufkommen des E-Commerce und die Verbreitung von Smartphones haben das Einkaufsverhalten der Verbr……続きを見る

A Cultural History of Shopping was a Library Journal Best in Reference selection for 2022. Throughout Europe, the collapse of Roman authority from the 5th century fractured existing networks of comm……続きを見る

A Cultural History of Shopping was a Library Journal Best in Reference selection for 2022. Across Europe, the Early Modern period was marked by political, religious and cultural upheaval, and saw th……続きを見る

A Cultural History of Shopping was a Library Journal Best in Reference selection for 2022. In the modern consumer age that emerged after the First World War, shopping became a ubiquitous cultural pr……続きを見る

A Cultural History of Shopping was a Library Journal Best in Reference selection for 2022. Covering the period from 500 BCE to 500 CE, this is the first book to address the cultural history of shopp……続きを見る

A Cultural History of Shopping was a Library Journal Best in Reference selection for 2022. The 'consumer revolution' of the 18th century has been the subject of much debate among historians but it s……続きを見る

- Determinar y aplicar las estrategias básicas de atención y de calidad en el servicio propias de pequeños comercios conforme a la normativa aplicable, códigos de buenas prácticas y respeto medioamb……続きを見る

This book looks at the drivers in the emergence, development and internal and global expansion of Asian e-commerce businesses. It tackles the problems inherent in the globalization strategy of a Jap……続きを見る

Dieses Buch beschreibt übersichtlich den Order-to-Cash-Prozess und deckt die wichtigsten Schritte von der Bestellung bis hin zur Zahlung aus Sicht der Finanzen ab. In der heutigen Wirtschaft ist ein……続きを見る

Esta obra que desentraña el futuro de la gestión industria y logística en la era digital ofreciendo una visión integral de cómo este sector se está transformando con la llegada de las nuevas tecnolo……続きを見る

Dieses Buch behandelt die Prinzipien und Aktionsfelder des Store Brand Managements, das auf die Etablierung von Einkaufsstätten als starke Marken abzielt. Der Autor erläutert grundlegende Begriffe, ……続きを見る

Обновленное издание бестселлера «Как продать слона», выпущенного в России тиражом более 100 000 экземпляров. В книге описаны основные закономерности и рабочие техники переговоров, которые помогут ва……続きを見る

Although transformations in retailing are of tremendous current interest, there is no single broad-ranging account of the evolution of retailing formats. A Business History of Retail fills this gap,……続きを見る

' A very enjoyable history and survey of the present and the future.' - James Daunt, Managing Director of Waterstones; CEO of Barnes & Noble Embark on a captivating journey through the ages with She……続きを見る

A Playbook for Building Value Based on Values. After failing out of college, Evan Dash entered the fire service. His six years as a firefighter were not only a time of personal growth but also a per……続きを見る

Wig Dealer: How to Start Your Wig Business Ready to turn your passion for wigs and hair into a thriving business? *Wig Dealer: How to Start Your Wig Business* is the ultimate guide for anyone lookin……続きを見る

Imagine blending the thrill of your favorite pastime with the fulfillment of your career aspirations. Golf is one of the world's most popular recreational activities. It isn't just a sportーit's a p……続きを見る

This book is a complete guide to learning the critical selling and negotiation skills to gain a competitive edge in a challenging business environment. The volume covers various negotiation approach……続きを見る

Translated from its original Dutch, Strategic Brand Design offers students and professionals a clear overview of the most important steps in developing brand identity from a marketing perspective. I……続きを見る

Nicht nur der rasante Aufstieg von Internetgiganten wie Amazon, auch die Fragmentierung der Arbeitsverhältnisse zwingen gewerkschaftliche Akteure im deutschen Einzelhandel in einen permanenten Reorg……続きを見る

Build Your Expertise in Retail Space Planning Step into the world of space planning with the ultimate guide from Flora Delaney, founder of the Retail Space Planning Community and a leading authority……続きを見る

Dieses Buch präsentiert Entwicklungen und Zukunftstrends im E-Commerce, der durch die neuen digitalen Kommunikations- und Konsummuster der Kunden geprägt ist. Gerrit Heinemann beleuchtet E-Commerce-……続きを見る