著者:Paul Grainge
出版社: Taylor & Francis
発売日: 2007年10月31日
From the growth in merchandising and product placement to the rise of the movie franchise, branding has become central to the modern blockbuster economy. In a wide-ranging analysis focusing on compa……続きを見る
This is a must-read for any business owner or decision-maker. If you advertise on radio, this is the information that your radio rep won't tell you, and yet it's the information you desperately need……続きを見る
Who doesn’t want to make some fast cash? Making money in a 9 to 5 job can be a tedious process and it usually is not even enough money. You get paid by the hour, not by the tasks you do. The best wa……続きを見る
The #1 Step-by-Step Guide to Search Marketing Success...Now Completely Updated with New Techniques, Tools, and Best Practices!
In this book, two world-class experts present today’s best practices, s……続きを見る
This is where it all begins with your first e-book. Perhaps you've been toying with the idea of writing to sell, or to get your name out there. Maybe you have a ton of knowledge which could easily b……続きを見る
Straightforward advice on building and launching a mobile marketing plan
Mobile communication is hot, and so is marketing on mobile devices. Mobile Marketing For Dummies provides a clear and easy pa……続きを見る
The intensification of marketing activities in recent years has led the public to become much more aware of its role as consumers. Yet, the increased visibility of marketing materials and associated……続きを見る
Ši knyga skirta tiems, kurie užsisako dizainą arba juo domisi. Sužinosite, kaip pasitelkus tinklalapio, firminio stiliaus, grafikos dizainerį užkariauti savo klientų – pirkėjų širdis. Kaip ne tik p……続きを見る
21st Century Guerilla Internet Marketing For Restaurant is the only comprehensive ebook that shows restaurants owners and managers the simple and easy way to market their restaurants on the internet……続きを見る
著者:Forsyth Patrick
出版社: W. Foulsham & Co. Ltd
発売日: 2013年02月08日
Too many managers dont have what it takes to carry a good presentation. And they know it. Equally they know that to acquire the skill is to join an admired few, upwardly mobile managers. So motivati……続きを見る
Markets which have been previously out-of-reach for companies other than monopolies or other protected firms, are increasingly being opened up to new entrants. Greater competitive pressure implies t……続きを見る
Writing a book is very therapeutic to many, but there are many more facets to writing a book. You also need to think about marketing and speaking and writing an e-book.
For all you 'newbies' (new au……続きを見る
著者:Ken Yarmosh
出版社: O'Reilly Media
発売日: 2010年08月31日
How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy……続きを見る
After 150-plus years in the firearms business, customers everywhere recognized the Smith & Wesson name -- but they didnt know what it stood for. For CEO Michael Golden, and the team of brand-builder……続きを見る
PR Media Training. How to write a media policy.
An invaluable guide for any organization that deals with the media in any way.
Written by Mark Aiston.
I am currently employed as Network Ten's sports……続きを見る
Things you should know about the Chinese internet development in China for the year 2009. This book gives you a comprehensive head start is you are new to the Chinese domain. If you are a guru, read……続きを見る
Keep ahead of your competitors!New Product Development will help you and your company overcome an expensive and common weakness: the lack of adequate new product development. This vital book examine……続きを見る
Arts Marketing focuses on a variety of sectors within the arts and addresses the way in which marketing principles are applied within these, outlining both the similarities and the differences that ……続きを見る
著者:John Di Lemme
出版社: John Di Lemme
発売日: 2015年05月09日
The *57* Must Use Words in Every Piece of Marketing that You Do for Your Business book will radically change the way that you market your business. Get rid of the marketing templates that you've bee……続きを見る
A proven approach to revenue-generating marketing and client development
Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for p……続きを見る
Testimonial..."Like Archimedes' discovering the fulcrum lever giving mankind exponential power to move mountains and construct Cathedrals. Five Day Weekend is the book you will read repeatedly with ……続きを見る
This book is a great beginners guide on SEO marketing strategies for those who don't know a lot about Search engine optimization. You will find the secret strategies big SEO companies use to get web……続きを見る
Learn the relationship-building secrets that lead to lifelong clients, repeat customers, and endless referrals
In today's commoditized marketplace, no matter what product or service you sell, there'……続きを見る
"Be #awesome on Twitter" is for those who want to take their tweeting to another level and grow their personal brand on Twitter by learning some of the habits of a savvy Twitter user who has organic……続きを見る
Imagination is a word that is widely used by marketing practitioners but rarely examined by marketing academics. This neglect is largely due to the imagination's 'artistic' connotations, which run c……続きを見る
Bootstrapping an Online Tea Business presents a framework for selling tea online.
What the book covers:
- Making sure you have a solid idea
- Legal information for starting an online tea business
- ……続きを見る
NATIONAL BESTSELLER
POM Wonderful. FIJI Water. Teleflora. The Franklin Mint. Lynda Resnick's marketing triumphs read like an encyclopedia of branding. She is the smartest and hardest-working marketi……続きを見る
Organize customers, craft targeted messages, or host Hangouts with Google?s social network
Google+ is Google's social network that has the social media world abuzz with excitement. With Google tools……続きを見る
Причина, по которой эта книга была написана был не учить о поле маркетинга, но напомнить вам с основами, вы возможно уже узнали и приобрела на протяжении многих лет. Основы, которые дремлющую внутри……続きを見る
Forbes magazine made the statement that if you fail to manage your brand whether on-line or in the everyday real world, someone else will!
But what does it mean to manage your brand? Even more impor……続きを見る