Public Relations 42

Use these insightful self-tests to uncover your hidden abilities. Do you realize that asking oneself probing questions can help you discover previously unknown facts about yourself? You can uncover ……続きを見る

En tiempos donde nada es lo que parece, cuidar la reputación empresarial resulta más urgente que nunca ¿Qué es la reputación y por qué es tan importante cuidarla? ¿Qué tan poderoso es el rol del rel……続きを見る

Brand partnerships cut through the noise of modern-day marketing to drive billions of dollars of consumer preference, but hardly anyone talks about them. A practical, digestible, principle-based gui……続きを見る

Strategische Kommunikation zielt mit ihren kontingenten Wirklichkeitsbeschreibungen seit jeher auf gesellschaftliche Wahrheitsmodelle. Wie häufig gesellschaftliche Wahrheitsmodelle auf strategische ……続きを見る

The purpose of this book is to be a starting point for your brand, not your end point. I am not trying to make you a branding professional, but to help you get a good overview and to help you direct……続きを見る

The experience of women’s everyday lives in public relations roles across the world is under-recorded and under-explored. While the body of knowledge which explores public relations and corporate co……続きを見る

Businesses can no longer afford to stick their heads in the sand. The time to act is now. Cities are becoming unliveable, triggering migration patterns and resource shortages, in turn causing civil ……続きを見る

Having diffiulty in meeting your sell target? This guide offers a comprehensive strategy to enhance Your Sales Approach and Boost Customer Satisfaction and Profits." Imagine having a sales force tha……続きを見る

Are you wanting to earn client trust, positively increase office morale, retain and attract good relationships and make more money? We live in an ever- changing world with people moving to different……続きを見る

Dive into the timeless classic "The Wealth of Nations" and uncover the secrets to prosperity and economic wisdom. This captivating read will take you on a journey through the fundamentals of economi……続きを見る

Unlock the secrets of economic prosperity with "The Wealth of Nations," the timeless masterpiece by Adam Smith. Dive into the fundamental principles of capitalism, free markets, and the division of ……続きを見る

Unlock the power of your words and turn your passion for writing into a lucrative career with "Content Cashflow." This comprehensive guide is meticulously crafted for aspiring writers seeking to har……続きを見る

A new lens for understanding how to navigate political and social issues in business leadership communications Corporate leaders are increasingly expected to issue statements on a range of complex a……続きを見る

Do You Dream of Business Success, But Dread the Spotlight? Introverts, rejoice! Quiet Power: The Introvert's Playbook for Business Success shatters the myth that extroverts are the only ones cut out……続きを見る

Sport continues to experience unprecedented popularity, with growth driven by the evolving ways in which sport teams, athletes, and media communicate with their audiences and fan bases. In turn, the……続きを見る

Public Relations Planning: A Practical Guide for Strategic Communication provides students with an in-depth understanding of the steps involved in planning and executing a successful PR campaign. Ta……続きを見る

This eBook+ version includes the following enhancements: Pop-up definitions to explain terminology Live links to external research and real-world examples Interactive quizzes featuring multiple cho……続きを見る

This book provides an introduction to public relations (PR) that employs pedagogical experiential learning models to assist students in developing the skills and competencies required by the PR indu……続きを見る

This book examines the effects of COVID-19 on the advertising industry to better understand crisis response advertising. The book tells the story of three distinct phases in which the pandemic unfol……続きを見る

Fusing the academic with the applied, this book provides a comprehensive introduction to social media for future communications professionals. While most social media texts approach the subject thro……続きを見る

Bringing together professional standards, practices, and jargon from across the industry, Scripting Media provides a complete overview of writing for divergent forms of media. While some forms of me……続きを見る

This book explores the detrimental effects on global peace of populism’s tendency to present complex social issues in simplistic "good versus evil" terms. Analyzing the civilizational discourse of U……続きを見る

Are you sick of hearing that promoting a brand means breaking the marketing budget? Discover insider know-how that spends less and achieves more. Do you struggle to make public relations work? Frust……続きを見る

The book’s focus is on freedom of speech and what content can place it in jeopardy. The sources, discussions and limitations of free speech, the relationship between ideology, freedom of speech in t……続きを見る

Through original case studies and analyses of real-life media experiences, Media Ethics challenges readers to think analytically and critically about ethical situations in mediated communication. Th……続きを見る

Czy wiesz, że Ty też możesz osiągnąć sukces w każdej branży? Chcesz spełnić swoje marzenia o większych zarobkach, ale nie wiesz jak? Ponad 30 sprawdzonych ćwiczeń! Poznaj tajemnice precyzyjnej komun……続きを見る

Você deseja conquistar a habilidade de falar em público com confiança, impacto e maestria? Quer transmitir suas ideias de forma clara e persuasiva, cativando a audiência em qualquer situação? Se a r……続きを見る

The Tax Code Decoder: Unlocking the Secrets to Lowering Your Tax Burden and Building Wealth Feeling overwhelmed by taxes? You're not alone. The tax code can be confusing, but it doesn't have to be a……続きを見る

As a rule, focusing on the most well known and most sensible improvement techniques is better. That's what by doing, you'll not just accomplish the outcomes you're searching for, your endeavors will……続きを見る

Vous ne savez pas comment répondre à une interview ? SUIVEZ LE GUIDE ! Autrefois, lorsque l'on était contacté par les médias, il était possible de prendre du temps pour préparer son interview. Aujou……続きを見る