Public Relations 44

A first of its kind, this annotated bibliography provides an overview of the development of public relations research in the Canadian context. A valuable resource for researchers, students or practi……続きを見る

In the digital age, where every post, tweet, and campaign can have far-reaching legal implications, The Rules of Public Relations provides an accessible and practical guide for students and professi……続きを見る

Taking a DEI-first approach, this book teaches students to become culturally proficient communicators by approaching diversity, equity, and inclusion (DEI) with intentionality in every aspect of str……続きを見る

Laying out management and safety procedures that reduce injuries and the aggravation that follows, this book covers hiring, training, and managing employees with injury avoidance in mind. The author……続きを見る

Hauskin ja hyödyllisin viestintäopas, jonka olet koskaan saanut käsiisi. Tämä kirja tarjoaa henkilökohtaisen viestintäkonsultin, tehokkaita valmiita viestejä ja työkaluja viestinnälliseen ajatteluun……続きを見る

The European Union came to be an important international actor and the new home of the Europeans. This led to a high interest in knowing and understanding the impact of the EU on the daily lives of ……続きを見る

Written for the non-specialist media producer, this book offers a practical and engaging guide to basic digital media production using modern equipment and software. As media production tools and so……続きを見る

Get ready to become an in-demand podcast guest! In this game-changing guide, media veteran and podcasting coach Christine Blosdale reveals the insider secrets to landing coveted podcast guest spots ……続きを見る

Learn the personal branding skills that help leaders build authority, influence, and credibility in their business and life. Do you want to learn how good leaders become great communicators, remarka……続きを見る

This book is built around the idea that PR as a communications discipline has no boundaries. It is the PR professional's manual for creating that specific type of mindset and building the necessary ……続きを見る

The visual economy is here and we are all broadcasters now! In today’s fast-paced world of constant media, moving images and digital presence, broadcasting is no longer the preserve of the privilege……続きを見る

Welcome to the world of ChatGPT, the forefront of an extraordinary revolution in conversational AI. Get ready to witness the emergence of a technology that transcends traditional boundaries and offe……続きを見る

A must-read for all managers, leaders, and change agents, Performance Hubs: Engaging Teams in Focused Continuous Improvement supplies a proven system for engagement that allows teams to use their ow……続きを見る

Publicado originalmente em 1988, este livro, agora revisto e atualizado, se tornou referência para estudos e pesquisas sobre a atuação de Mário de Andrade à frente do Departamento de Cultura e sobre……続きを見る

Наталия Франкель, известный эксперт в организации и проведении открытых событий, уверена, что в ивентах очень важны нюансы. На многих событиях – маленьких и больших, закрытых и открытых, платных и б……続きを見る

Что такое избирательная кампания? Это последовательность агитационных действий, влияющих на представления, стереотипы и политические взгляды избирателей с целью сформировать общественное мнение и до……続きを見る

Integrating media studies with history, Media Tactics in the Long Twentieth Century explores the dynamic relationship between tactics and strategies in recent history. Drawing on examples from a ran……続きを見る

Unlock the future of your business with Online Success: Unlocking the Secrets to Online Marketing Excellence. This isn't just another book on marketingーit's your ultimate guide to thriving in the d……続きを見る

Este libro es una guía para todo candidato, miembro de un equipo de campaña, dirigente partidista o cualquier ciudadano que quiera construir campañas políticas exitosas y con un impacto positivo en ……続きを見る

In examining the presidencies of Barack Obama and Donald Trump, and by extension their communication styles, this book provides a foundation for understanding charismatic leadership and its potent e……続きを見る

"The 12 Laws of Brand Resonance" is a comprehensive book for entrepreneurs and marketing professionals who want to create powerful and enduring brands. This book breaks down the essential principles……続きを見る

Public Relations Writing: Essential Skills for Effective Storytelling is a step-by-step "how-to" guide that helps students develop and hone the skills they need to become strong writers and versatil……続きを見る

This book analyzes crisis communication in Asia, focusing on how culture (broadly defined) plays a central role in the way a crisis develops and is resolved. Using the case study method, this book o……続きを見る

The establishment of a good reputation often takes many years, but it can also be permanently destroyed in just a few minutes. The aim of this research is to identify and prioritize factors that det……続きを見る

This book introduces the concept of the Picnic Society – a society which we all belong to today because social media has given us unlimited opportunities to create or destroy our own and our circle’……続きを見る

A first-of-its-kind look at the outrage gripping organizations worldwideーand how leaders can respond to it. Outrage is everywhereーon the left and on the rightーand many companies have found themse……続きを見る

This volume centers on the relationship between media and crisis communication, the need to address which has only been heightened by the recent experience of COVID-19 and the needs for public healt……続きを見る

The Routledge Handbook of Sport Communication offers a comprehensive and in-depth survey of the contemporary discipline of sport communication. Now in a fully revised and updated second edition, it ……続きを見る

Book title: Closing the Deal: Techniques for Winning Sales Conversations The ultimate guide for anyone looking to master the art of closing in sales. Whether you're a seasoned professional or new to……続きを見る

Opi helppo tapa rakentaa vaikuttava esitys. Painavaa puhetta opettaa helpon ja toimivaksi todistetun metodin, jonka avulla kuka tahansa voi rakentaa kuulijoita puhuttelevan esityksen ja saada viesti……続きを見る