GROWING UP IN POVERTY, every day is a battle with fear, stress, and anxiety. Mistakes, misreads, misplays, miscalculations: all can end in missed opportunities that may never come again. The struggl……続きを見る
Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexi……続きを見る
This ebook will help you enhance your communications and selling to those who are different than you in personality type. Most likely you get along easily and quickly with anyone having a similar ty……続きを見る
This revised and updated second edition of Marketing Briefs: a revision study guide gives every marketing student the most comprehensive collection of definitive overviews of every key concept in th……続きを見る
Sie wollen mit Fallstudien neue Kunden gewinnen? Sie möchten wissen, wie Sie eine Erfolgsgeschichte überzeugend texten? Und wie Sie das Maximum rausholen? Dann ist dieser praxisorientier……続きを見る
How can a brand - whether products or services, B2B or B2C, big or small - get back onto a growth track, even in economically difficult times? According to the two brand leadership experts Ralph Krü……続きを見る
著者:Jeb Blount
出版社: Henry Holt and Co.
発売日: 2009年09月08日
Get the crucial guidance you need to thrive during this economic slump with Sales Guy's 7 Rules for Outselling the Recession. Successful selling always involves finding opportunity in obstacles. Tha……続きを見る
著者:Clive Gibson
出版社: Penguin Random House South Africa
発売日: 2013年01月21日
Whether you want to buy a television or a car, provide a service, file a consumer complaint or return an item to a seller, you need to know your rights under the new Consumer Protection Act …
The CP……続きを見る
A Winning Formula for Selling to Women Around the World
Avon has come a long way since handing out its first perfume sample back in 1886. The company, long famous for ringing customer doorbells, is ……続きを見る
著者:Simon Anholt
出版社: Taylor & Francis
発売日: 2006年08月11日
Recently vilified as the prime dynamic driving home the breach between poor and rich nations, here the branding process is rehabilitated as a potential saviour of the economically underprivileged.
B……続きを見る
Get a practical, actionable, three-step process to build and leverage important relationships
Most people know instinctively how to build positive, long-lasting relationships with spouses, friends, ……続きを見る
The Mortgage Loans Industry and Market: A Survey
This is a detailed study of business growth and profitability, competition and innovation in mortgage lending and borrowing.
The book surveys busines……続きを見る
Point of You is the first book in the BoldPoint Now Technique series. Point of You guides readers through the BoldPoint Point of You 10-Step process for developing a "fast track" point of view on an……続きを見る
著者:Brian Tracy
出版社: Thomas Nelson
発売日: 2007年05月20日
"Let me think it over."
Early in his sales career, world-renowned sales expert Brian Tracy couldn't find a way to overcome that simple five-word objection and close the sale. Then he discovered a te……続きを見る
Are Your Sales Team Working Efficiently? Are they Doing the Right Things in the Right Way at the Right Time? Discovering the Full Potential of Your Team Will Empower You to Smash Every Target! Selli……続きを見る
The historical link between marketing and markets, prevalent until the 1960s, has given way to the view of marketing as a portable set of tools applicable to markets and non-markets alike. By re-est……続きを見る
Until recently, sales managers received no specific training for their jobs. However, selling has become more complex with the emergence of regulations and more sophisticated customers. Sales manage……続きを見る
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by th……続きを見る
Recurring Income Explained
Recurring Income is another term for residual income. In a nutshell, there are three (3) types of income streams that you may have coming into your business.
If you do a……続きを見る
Welcome to the future of business thinking. It dares to confront everything you thought was true. It’ll challenge the so-called rules, dispute the perceived wisdom and turn that traditional, tired b……続きを見る
CROSS CHANNEL AND MULTI CHANNEL MARKETING
ABOUT THE BOOK Take this example:- John is having his morning breakfast whilst watching TV. He sees an advertisement with a gadget that he has always wa……続きを見る
Multinational companies need to manage their relationships with multinational customers with a globally integrated approach. This book provides a systematic framework for developing and implementing……続きを見る
Stop haggling and start closing! Let a sales guru show how to get your price in every transaction. These days it seems like we're always in a "buyer's market." But even at a time the word "value" is……続きを見る
著者:David Brown
出版社: HarperCollins Publishers
発売日: 2010年04月01日
The negotiating secrets that experts and top professionals use.
Get results fast with this quick, easy guide to the fundamentals of Negotiating.
Includes how to:
• Set clear goals and limits
• Under……続きを見る
Joseph P. Day, the great salesman, sold about a third of the Bronx, a third of Queens and large swaths of Brooklyn during his lifetime. In one 12-hour auction he sold 1,574 properties. Day was the q……続きを見る
Call to Action includes the information businesses need to know to achieve dramatic results from online efforts. Are you planning for top performance? Are you accurately evaluating that performance?……続きを見る
Building a small business or establishing yourself as a marketing executive can prove to be the toughest of challenges in your career. But it can also be one of the most rewarding decisions a hard-w……続きを見る
If you're in sales, your goal is to build new demand for your products and services, find more new customers, and develop closer, stronger relationships with your existing clients. Dave Donelson's C……続きを見る
The newly qualified manager may well be equipped with the skills of the “What” of marketing and management, but not know the “How.” The practicing marketer is well served with guides on strategy, ma……続きを見る
著者:Gareth Kane
出版社: Taylor & Francis
発売日: 2009年12月01日
Business is coming under increasing pressure from government, customers and campaigning groups to improve its environmental performance. Soaring utility and compliance costs are hitting companies wh……続きを見る