Consumer Behaviour 85

En un mundo donde cada detalle puede significar la diferencia entre el éxito rotundo y el olvido, las ventas se enfrentan a desafíos cada vez más complejos. La cuestión ya no es cómo adaptarse al ca……続きを見る

In einer Welt, in der jedes Detail den Unterschied zwischen Erfolg und Vergesslichkeit ausmachen kann, steht der Vertrieb vor immer komplexeren Herausforderungen. Die Frage ist nicht mehr, wie man s……続きを見る

In un mondo in cui ogni dettaglio può fare la differenza tra successo clamoroso e dimenticanza, le vendite devono affrontare sfide sempre più complesse. La questione non è più come adattarsi al camb……続きを見る

The second edition of Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big Data, machine learning and artificial intelligence, thi……続きを見る

Integrating consumer behaviour, digital marketing, digital platform management, web analytics, and marketing insights, Digital Consumer Management provides a holistic understandingーfrom a brand per……続きを見る

This book sheds new light on the most important contemporary and emerging startup valuation topics. Drawing on the first-hand professional experience of practitioners, professionals, and startup exp……続きを見る

Prepare-se para elevar os padrões de qualidade em seu negócio com a Gestão da Qualidade Total. Este guia abrangente oferece insights profundos sobre os princípios e ferramentas essenciais para aprim……続きを見る

We live in a complicated world. Everything-education, career, relationships, health, and well-being-is rapidly increasing in complexity. Governments and academia have failed to provide safety or sta……続きを見る

Try not to LET PROBLEM PEOPLE GET TO YOU!Whether a supervisor continues to move the goal lines, an uncooperative partner, pessimistic companion, or basic relative, certain individuals are outright d……続きを見る

REVEALED: Discover How To Use Tiktok To Promote Your Business, Create Brand Awareness, And Make More Sales By Using Just One Secret Hashtag That Is Sure To Explode Your Tiktok Channel Within 24 hour……続きを見る

This book explores how cultural and social influences affect consumer decision making with a focus on uncertainty avoidance, rituals, and external threats. Indeed, uncertainty avoidance can exert si……続きを見る

Unlock the Secrets to Thriving in Tomorrow's Business World! Are you ready to embark on a journey into uncharted territory, where innovation and opportunity converge to shape the future of entrepren……続きを見る

"Maximizing ROI with TikTok Marketing API: Targeting the Right Audience" is your ultimate guide to unlocking the full potential of TikTok as a powerful marketing platform. In this comprehensive eBoo……続きを見る

Various phenomena in the global economy, such as intensifying firm internationalization and international sourcing resulting in a growing number of hybrid products, raise the question of whether the……続きを見る

Behavioural economists have developed alternatives to Expected Utility Theory as descriptive and normative models of risk preferences. One popular view is that these alternative descriptive models a……続きを見る

This book focuses on how to succeed in China, the globe’s largest consumer market, through the branding market strategy. What are the undisclosed recipes that brands can follow to capture the attent……続きを見る

Har du någonsin undrat varför vissa märken verkar fastna i ditt sinne medan andra inte gör det? Enligt min erfarenhet handlar allt om varumärkeskännedom. Företag som har hög varumärkeskännedom är de……続きを見る

Understand the importance of brand recognition and brand recall with this comprehensive guide. Get examples of both as well as strategies to increase brand recognition and recall. Also, find out the……続きを見る

Gain insights into how consumers see your brand and discover how to maximize your brand image. Understand the importance of brand perception and association and learn how to use brand attributes and……続きを見る

Learn the importance of brand research and analysis and the steps you need to follow to get the most out of it. Discover how to develop key questions and find the answers to better understand your b……続きを見る

Learning how to build and measure brand equity is essential for any business looking to develop a strong brand name and create value. Discover the importance of brand equity with examples, benefits,……続きを見る

Ce livre explore les principes et les outils de la prospective stratégique pour aider les entreprises à anticiper les tendances futures et à adapter leur stratégie en conséquence. Les chapitres couv……続きを見る

Discover the power of a compelling brand promise with this comprehensive guide. Uncover what a brand promise is and why it's crucial for your business's success. Dive into real-life examples from re……続きを見る

You have a great product or service that you know can help your customers. You have a solid marketing strategy that attracts leads and generates interest. You have a persuasive sales pitch that show……続きを見る

Discover the essentials of customer analysis and insight with this non-technical comprehensive introductory guide. Gain a fundamental understanding of what customer analysis and insight entail and w……続きを見る

Dans un monde où les décisions financières peuvent avoir un impact profond sur tous les aspects de notre vie, il est essentiel de maîtriser nos finances personnelles. "Gérer ses Finances avec Succès……続きを見る

In "Navigating the World of Offline and Online Shopping", we embark on a comprehensive journey through the ever-evolving realm of consumerism. This book is your ultimate guide to understanding the i……続きを見る

In this Manual you will learn what is the Credit Score (FICO) but also how to improve it fast. By following the steps-by-steps described in this Manual, you will see your credit score be raised in w……続きを見る

Unlock the power of the Voice of the Customer (VoC) with this comprehensive introductory guide. Whether you're new to customer feedback analysis or looking to deepen your understanding, this easy to……続きを見る

Dit boek helpt je in actie te komen voor het klimaat op een manier die bij jou past, zin heeft én goed voelt. Heb jij het gevoel dat je ‘iets moet doen’ voor het klimaat, maar weet je niet waar te b……続きを見る