Here is a comprehensive guide for training a workforce in Total Quality Management (TQM). An ideal resource for trainers, Total Quality Management Implementation contains a complete presentation of ……続きを見る
A diferencia de otros temas, dominar el arte de la atención y del servicio al cliente no da por sí solo después de leer un libro o al asistir a un curso de capacitación.
Es algo que ocurre entre per……続きを見る
This book is in the Enterprise certification series which means it is a hands-on guide with practical instruction, examples and all the information you will need to be successful in the exam, as wel……続きを見る
Praise for Take Their Breath Away
"Are you bored? We're so spoiled that when something is merely good enough, we just walk away. Chip and John explain that the surefire method for growth and custome……続きを見る
Information is power - you know that. But, how do you research the best Customer Service strategies, without spending too much of your time (and money) on it? The average person earns $ 1100 per wee……続きを見る
著者:David Lee King
出版社: Information Today, Inc.
発売日: 2013年10月01日
Consumer-centric organizations know that social media can be used to engage with customers, leading to increased satisfaction and the acquisition of new customers through the power of viral marketin……続きを見る
The issue of performance measurement in the leisure industry is increasingly important, from both theoretical (academic) and applied (practitioner) perspectives. Managers need accurate indications o……続きを見る
MASTER THE BASICS OF SALES AND NEGOTIATION IN JUST A FEW HOURS!
In today's fast-paced world, all leaders and business people need a basic understanding of strategic sales and negotiation skills.
Unl……続きを見る
For nearly four decades, J. D. Power and Associates has been measuring consumer satisfaction and helping businesses improve profits by paying attention to what customers really want. Their annual aw……続きを見る
Customers love it when employees are ENGAGED to deliver an experience. However, it doesn’t come easy for most companies. The level to which your workforce is ENGAGED also has a significant impact ev……続きを見る
12 Principles of Quality Service is about a brilliantly simple way American companies can compete successfully for customers in a global market. Common sense, fair play, and the latest and shrewdest……続きを見る
As sales managers are encouraged to manage increasingly global territories, the art of selling becomes complicated and the rules of negotiation more diverse. This absorbing book considers the many f……続きを見る
How companies can stay competitive in a world of total transparency. With their first book, 1993's The One-to-One Future, Don Peppers and Martha Rogers introduced the idea of managing interactive cu……続きを見る
Call centers have been the human crossing point for years in several areas including order-taking, catalog sales, post-sale service, and telephone solicitation. With the booming of e-commerce, call ……続きを見る
著者:Diana Derval
出版社: Springer Berlin Heidelberg
発売日: 2010年09月17日
Berry-AMA Book Prize FINALIST 2011!
“The Right Sensory Mix” is one of the four best marketing books in 2011 according to the American Marketing Association Foundation.
The Berry-AMA Book Prize is aw……続きを見る
“I have observed several hundred salespeople who were taught to use deceptive practices like ‘bait and switch’ and encouraged to play negotiation games with customers... In the same industry, I have……続きを見る
The current shift in demographics – aging and shrinking populations – in many countries around the world presents a major challenge to companies and societies alike. One particularly essential impli……続きを見る
This book is designed for sales managers as they make decisions and solve problems on a day-to-day basis. Managing Sales Professionals provides readers with specific details and illustrates how to p……続きを見る
You've read John Maxwell's best-selling Winning with People, and now you're ready for some specific action steps to build on the knowledge you gained. 25 Ways to Win With People has just what you ne……続きを見る
著者:Joseph Koob
出版社: Joseph Koob II
発売日: 2015年05月14日
"Succeeding with Difficult Customers" is for anyone who is in contact with customers on a regular basis: clerks, sales personnel, customer service representatives, phone service representatives, man……続きを見る
The largest company in the world by far, Wal-Mart takes in revenues in excess of $280 billion, employs 1.4 million American workers, and controls a large share of the business done by almost every U……続きを見る
著者:Alain Guillemain
出版社: Philia Capital Management LLC
発売日: 2013年03月20日
People have commented that Customer Delight sounds like a tasty treat, and indeed this book hits a sweet spot when it comes to business literature. Great care has been taken to ensure this book is e……続きを見る
Customers are interested in products and services that fulfill their needs and wants. If a customer doesn't have a perceived need or want then it is unlikely that they will buy. As an experienced sa……続きを見る
著者:Dianna Booher
出版社: Kaplan. Reprinted by Booher Research Institute
発売日: 2013年05月08日
Are you one of the 16 million Americans working as a sales professional? Are you a small business owner, consultant, doctor, lawyer, or other business professional who must sell your services and pr……続きを見る
Tips on making your call center a genuine profit center
In North America, call centers are a $13 billion business, employing 4 million people. For managers in charge of a call center operation, this……続きを見る
著者:Paul M. Rand
出版社: McGraw Hill LLC
発売日: 2013年10月04日
Reach more customers and grow your business with today’s most powerful marketing tool: Word-of-Mouth
Highly Recommended shows the impact of customer recommendations on businesses--transforming how p……続きを見る
In this completely revised and updated edition of the customer service classic, Carl Sewell enhances his time-tested advice with fresh ideas and new examples and explains how the groundbreaking “Ten……続きを見る
Companies which have a satisfactory percentage of loyal customers have the advantage of channeling funds into a self reinforcing system in which the company delivers constantly evolving superior val……続きを見る
Ask the successful CEOs of major corporations, entrepreneurs, top salespeople, and pastors what characteristic is most needed for success in leadership positions, and they'll tell you-it's the abili……続きを見る
There has never been a CALL CENTER manual like this. 100 Success Secrets is not about the ins and outs of the CALL CENTER. Instead, it answers the top 100 questions that we are asked and those we co……続きを見る