Research 5

'Cybermarketing' is a no-nonsense structured guide to using the Internet for marketing and is essential reading for all marketers and managers who need to know how to use the Internet to promote and……続きを見る

Don't be fooled; counseling is an "art." Or should I say, effective counseling is an art. Effective counseling is one of the most powerful tools to create a harmonious workplace and foster cooperati……続きを見る

This book critically examines the rhetoric surrounding current trends in the adoption of tropes of interactivity in marketing communication. Concepts such as viral advertising, customer-generated co……続きを見る

How can a brand - whether products or services, B2B or B2C, big or small - get back onto a growth track, even in economically difficult times? According to the two brand leadership experts Ralph Krü……続きを見る

This book focus on the issue of employee complaints, and had been designed for use as both a self-instruction manual and a training device to teach supervisors, managers and staff how to better mana……続きを見る

How long does it take to buy a loaf of bread? A pair of shoes? A car? These are trick questions. Imagine a hundred potential customers in the same store, each holding a stopwatch. Some of their stop……続きを見る

The Companies that have got CNC Machine Tools in Turkey E-Book . Market Search of Machinery Sector (CNC Machine Tools )  in Turkey. The Companies that using CNC Machine Tools in Metalworking S……続きを見る

Easy Solutions to Sticky Staffing Issues... With Top 100 Tips for Staff Management Face it: staff situations are often uncomfortable, sticky situations. Do you find yourself fighting fires at the of……続きを見る

In one short decade, the internet has become a critical part of our everyday lives. In this timely new book, internet data analysis expert Bill Tancer makes sense of why this is, and reveals what ou……続きを見る

This authoritative volume on human resource management is highly recommended reading for the small business owners and HR professionals. Written by an acknowledged expert in all areas of business ma……続きを見る

Burnout can be defined as a syndrome of emotional exhaustion, depersonalization and reduced personal skills that occurs in some people. This is a reaction to chronic emotional tension created from c……続きを見る

The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow. Legendary business writer Seth Godin has three essential questions for every marketer: “What’s your story?”……続きを見る

This comprehensive new book is the first guide to applications in marketing concepts in church and ministry services. Demonstrations of marketing concepts and techniques for effectively meeting the ……続きを見る

This third edition of Total Relationship Marketing confirms it as a classic text on the subject of relationship marketing and CRM, areas which have become accepted – and debated – parts of marketing……続きを見る

The physical environment--its preservation, protection, and conservation--has become an urgent agenda for international marketers. Many marketing professionals have acknowledged that, in order to su……続きを見る

A major objective of this book is to identify the key determinants of successful inter-firm collaborations in the telecommunications industry in Australia and China, utilizing both qualitative and q……続きを見る

Every organization has work groups that need to work better together, or than can benefit from higher levels of productivity and performance. Bart Allen Berry has lead his teamwork consulting and tr……続きを見る

Embrace data and use it to sell and market your products Data is everywhere and it keeps growing and accumulating. Companies need to embrace big data and make it work harder to help them sell and ma……続きを見る

This is the book that will show anyone how to discern true signs of change. Here are the hottest tips on what to expect from the economy and technology, arts and entertainment, politics and society ……続きを見る

A fast and easy way to write winning white papers! Whether you’re a marketing manager seeking to use white papers to promote your business, or a copywriter keen to break into this well-paying field,……続きを見る

How can the latest brain research help increase your sales? Because paople are inundated daily by an average of 10,000 sales messages, selling is now tougher than ever. That's why you need to learn ……続きを見る

In the United States 87 million "Boomers" were born between 1946 and 1964. Generation X produced 44 million between 1965 and 1979. As the Boomer executives depart the workforce there will be a short……続きを見る

How to be a Porno Producer is the perfect book for any person with creative talent who would like to explore the possibiliity of getting into the very profitable business of producing Porno films. S……続きを見る

The Manager's Toolbox examines 99 tools used for both personal and professional growth. Many of these tools a manager will want to employ on a daily basis. These tools are designed to aid any manage……続きを見る

In our desperate attempt to stay young forever we have achieved eternal childishness, rather than eternal youth. Mankind has gradually become Pankind. We live in an adolescent society, Neverland, wh……続きを見る

Those ignorant of the mistakes of the past are bound to lose a lot of money. That's why Bob McMath founded the New Products Showcase and Learning Center--a "Smithsonian for Stinkers," Business Week ……続きを見る

Market-Driven Thinking provides a useful mental model and tools for learning about how executives and customers think within marketplace contexts. When the need to learn about how executives and cus……続きを見る

Its been said that the only functions of business are marketing and innovation, and the two definitely need each other. Without marketing, the best ideas might go nowhere, while great marketing can ……続きを見る

Providing competitive advantage should be the ultimate objective of everything HR does; asking "How does this help our business compete better in its market?" should be a frequent question. This boo……続きを見る

Global Advertising, Attitudes and Audiences is a post-Mcdonaldization view of marketing power, consumer pleasure, and audience protest. The psychological process wherein consumers actively make sens……続きを見る