Sales & Selling 17

Dear Friend, I’m writing this to you while it’s fresh in my mind and pumped… actually totally psyched about this subject. Copywriting is something I’ve personally been working on perfecting ever sin……続きを見る

This book examines the role that the traditional understanding of science plays in how we understand the capitalistic system and how it informs business and business school education. Science serves……続きを見る

Sie wollen mit White Papers neue Kunden gewinnen? Sie möchten mit Expertenwissen punkten? Und damit wichtige Entscheidungsträger überzeugen? Wie das geht, erfahren Sie in diesem pra……続きを見る

From the publicist who introduced the world to Fifty Shades of Grey, Donna Huber is now revealing her secrets to successful blog tours. She shares tips and tricks learned through organizing over 30 ……続きを見る

Prada stores carry a few obscenely expensive items in order to boost sales for everything else (which look like bargains in comparison). People used to download music for free, then Steve Jobs convi……続きを見る

Growing competition between countries and cities over attracting infrastructure, investment, tourists, capital and national and international status mean that today, a negative image is more harmful……続きを見る

It is vitally important for businesses to have a holistic understanding of the many issues surrounding and shaping sustainability, from competitors to government and political factors, to economics ……続きを見る

In this 2nd edition Samara Pope gives an insight of the greatest secrets of ethical psychological persuasion applied to sales that she formulated over 20 years while working with psychologists and s……続きを見る

52 Weeks of Sales Success, 2nd edition is based on Roberts' series of popular weekly sales seminars originally offered to his staff. Ralph now delivers the same energy and sales-generating wisdom an……続きを見る

Every presentation you makeーwhether to 6 or 6,000ーis an opportunity to advance your ideas and your career! Speak with Confidence! gives you the tools and techniques you need to make the most of th……続きを見る

If you're seriously interested in learning more about growing your opt-in list, you need to think beyond the basics. This informative report takes a closer look at things you need to know about list……続きを見る

'Successful Marketing Communications' is a comprehensive, introductory text that takes a very practical approach to the subject of marketing communications. The text clearly covers all of the market……続きを見る

Lorsque vous réaliserez que les faits rapportés dans ce livre se passent dans notre beau pays de France, que le héros principal, au fond, ça pourrait être vous, que demain, peut-être, vous serez con……続きを見る

A successful career in B2B software, hardware or services sales is challenging and requires many things: great people skills, a dynamic attitude, and robust negotiating talents. But it requires more……続きを見る

In combining practice and theory, this textbook provides a management perspective on the ‘business case’ for sustainability. Drawing on examples from 20 frontrunner companies located in the Netherla……続きを見る

Analytic philosophy has come to dominate organizational theory and management education, despite criticism from several notable scholars. The European continental philosophical tradition, on the oth……続きを見る

Bringing together contributions from leading writers in the field of service marketing and management, this book represents a much-needed source of current research and conceptual development in int……続きを見る

This supplemental text on PR law is intended to be used with other mass communication textbooks. It is intended for the mass communication law course, which is a mainstay in all accredited programs ……続きを見る

Open this book and you will Communicate creatively Beat the competition Create brilliant strategy Really know your market 続きを見る

Welcome to a New Day in Business Development with a New Model called Philanthropreneuring. As my video shows, we are designing this model so that You can develop a new "Giving While Making a Living"……続きを見る

Ambush marketing is a strategy by which a company or organisation uses their marketing communications to associate themselves with an event without being an official sponsor or authorised partner or……続きを見る

Entrepreneurs Brief Guide - How to Price Your Products and Services. Deciding on the price of your products and services is a very crucial step as the right price could help you to double your profi……続きを見る

Tired of domineering “close a deal at any cost” sales approaches? Like to know how to “sell and serve” people so they trust you, buy from you and refer you to others? If so, this book’s for you. Aft……続きを見る

Environmental Marketing: Strategies, Practice, Theory, and Research is a timely resource for the 1990s. It examines a broad range of issues that affect environmental behavior while providing materia……続きを見る

Connected Marketing is a business book about the state of the art in viral, buzz and word-of-mouth marketing. Written by 17 experts working at the cutting edge of viral, buzz and word-of-mouth marke……続きを見る

Do not let the title fool you (or scare you). Hypnotic Selling is not about "tricking" someone into buying your product or service. Aaron Forland dispels all the myths that revolve around hypnosis r……続きを見る

What sources of information do tourists consult when choosing a travel destination? How can communication channels be used to reach the tourist market for a specific region? This resource provides n……続きを見る

Smart insight and best practices for achieving sales excellence in any market The proverbial 800-pound gorilla is the monster in the room that you just can’t ignore, though maybe you want to. In sal……続きを見る

Marketing Wireless Products provides a comprehensive insight into the world of wireless technology marketing by addressing the many issues faced in effectively presenting this new technology to the ……続きを見る

Time-tested strategies for making the best possible pricing decisions and gaining an unbeatable competitive advantage Pricing is one of the most importantーand difficultーmarketing problems companie……続きを見る