This bookis a complete introduction to the power of R for marketing research practitioners. The text describes statistical models from a conceptual point of view with a minimal amount of mathematics……続きを見る
The 2nd edition of R for Marketing Research and Analytics continues to be the best place to learn R for marketing research. This bookis a complete introduction to the power of R for marketing resear……続きを見る
Vous êtes artisan, restaurateur, boulanger, barbier, menuisier, créateur de bijoux, graphiste ou consultant indépendant... Vous vous apprêtez à lancer votre activité et souhaitez mettre en avant vos……続きを見る
What makes a great salesperson? What beliefs, attitudes, and behaviors are linked to being a top performer? What impact do culture, industry, and sales context have? And does a formal sales methodol……続きを見る
