Level up your marketing strategy by understanding how the human mind works in the age of artificial intelligence (AI)
Marketing 7.0 explores mind-centric marketing, a new approach that shifts the fo……続きを見る
著者：David Puckett
出版社： David Puckett
発売日： 2025年03月09日
The Busy Family Finance Series, from a financial expert and father of five, offers straightforward, relatable advice for managing family finances. Each book cuts through the fluff, delivering real, ……続きを見る
This book develops an economic theory of the entirety of human evolution, presenting a Malthusian growth-theoretic framework to explore the origins of the human species and the development of human ……続きを見る
Available open access digitally under CC-BY-NC-ND licence. As climate change accelerates, our window for action is closing. To stay within the "Anthropocene" - an epoch in which humankind as the dom……続きを見る
著者：Peter Mathias
出版社： Taylor & Francis
発売日： 2013年11月05日
Peter Mathias’s subject is the creation in late eighteenth-century England of the industrial system – and thereby the present world. That unique conjuncture poses the sharpest questions about the na……続きを見る
This ebook is a collection of 21 classic self-help works about success, money and good financial behaviour. Below is the complete list of works included: 01. Benjamin Franklin - The Way to Wealth 02……続きを見る
Transnational Management provides an integrated conceptual framework to guide students and instructors through the challenges facing enterprises operating in today's complex worldwide environment. T……続きを見る
Humanity faces complex global challenges, from technological and geopolitical shocks to social and ecological disruptions. Fear, hesitation, and avoidance won't help us overcome them. Slowing down i……続きを見る
“If more business books were as useful, concise, and just plain fun to read as THE MCKINSEY WAY, the business world would be a better place.” –Julie Bick, best-selling author of ALL I REALLY NEED TO……続きを見る
Amidst the COVID-19 pandemic, a surge in virtual remote work prompted a significant workforce shift from the office building to the home environment. Once workplaces reopened, a considerable portion……続きを見る
Scamming costs the worldwide economy billions each year.
Worse, it hits ordinary people where it hurts the most: whether the life-savings of the vulnerable elderly taken over the phone, young people……続きを見る
“David Stroh has produced an elegant and cogent guide to what works. Research with early learners is showing that children are natural systems thinkers. This book will help to resuscitate these intu……続きを見る
著者：Seth Godin
出版社： Penguin Publishing Group
発売日： 2018年11月13日
**#1 Wall Street Journal Bestseller
Instant New York Times Bestseller
A game-changing approach to marketing, sales, and advertising.**
Seth Godin has taught and inspired millions of entrepreneurs, m……続きを見る
Master the 12 disciplines of powerful leadership and lead your organization to greatness
We've all heard the phrase "born leader." Leadership experts Brian Tracy and Dr. Peter Chee are here to debun……続きを見る
What if you could attend a global business conference without the flights, fees, or time away from the office?
Connect, Lead, Succeed is a groundbreaking CONFERENCE IN A BOOK™ ー a carefully curated……続きを見る
With more than 150,000 Japanese restaurants around the world, Japanese cuisine has become truly global. Through the transnational culinary mobilities of migrant entrepreneurs, workers, ideas and cap……続きを見る
Chaque année, le CEPII publie dans la collection " Repères " des analyses inédites des grandes questions économiques mondiales.
L'économie mondiale est en guerre, au pluriel : guerre commerciale, gu……続きを見る
The U.S. is losing the competition for good jobs and high-value industries because most of Washington believes trade should be free, the dollar should float, and that innovation comes exclusively fr……続きを見る
Artificial intelligence will not create superintelligence anytime soon. But it is already making huge advancesーrevolutionizing medicine and transport, transforming jobs and markets, and reshaping t……続きを見る
On Solidarity clarifies a key idea in struggles for a more just world. What does solidarity mean, and how can diverse movements build enough of it to change society?
Organizer and political theorist……続きを見る
Shortlisted for the 2025 Social Issues in Management (SIM) Outstanding Book Award from the Academy of Management.
It is widely presumed that digitalisation, automation and artificial intelligence (A……続きを見る
We all want to experience pleasure and avoid pain. But there are really two kinds of pleasure and pain that motivate everything we do. If you are promotion-focused, you want to advance and avoid mis……続きを見る
By the New York Times’s Global Economics Correspondent, an extraordinary journey to understand the worldwide supply chainーexposing both the fascinating pathways of manufacturing and transportation ……続きを見る
Fine-tune your marketing research with this cutting-edge statistical toolkit
Bayesian Statistics and Marketing illustrates the potential for applying a Bayesian approach to some of the most challen……続きを見る
“An explosive tell-all book.”ーSports Illustrated
“This is a must-read masterpiece.”ーPaul Finebaum, ESPN college football analyst and New York Times bestselling author
Two of the nation’s most resp……続きを見る
Financial communication and investor relations are strategic corporate functions, tasked with fostering relationships with financial audiences, such as investors, analysts, and journalists. These fi……続きを見る
L'érosion des côtes est un phénomène naturel que l'on observe partout dans le monde. La France est particulièrement touchée puisqu'un quart environ du littoral métropolitain s'érode. Après une descr……続きを見る
