By 1960, psychology had come to be dominated by behaviorism and learning theory, which emphasized the observable stimulus and response components of human and animal behavior while ignoring the cogn……続きを見る
著者:George P. Moschis
出版社: Springer International Publishing
発売日: 2019年03月17日
This book examines consumer behavior using the “life course” paradigm, a multidisciplinary framework for studying people's lives, structural contexts, and social change. It contributes to marketing ……続きを見る
Heroic Leadership is a celebration of our greatest heroes, from legends such as Mahatma Gandhi to the legions of unsung heroes who transform our world quietly behind the scenes. The authors argue th……続きを見る
This book critically examines current workplace diversity management practices and explores a nuanced framework for undertaking, supporting, and implementing policies that equally favor all people. ……続きを見る
Presidential Leadership and African Americans examines the leadership styles of eight American presidents and shows how the decisions made by each affected the lives and opportunities of the nation’……続きを見る
This practical text offers management students as well as professionals a comprehensive guide to an essential management function: the use of power and authority to achieve specific objectives. Inco……続きを見る
This second edition of Developing Organizational Simulations provides a concise source of information on effective and practical methods for constructing simulation exercises for the assessment of p……続きを見る
It's hard enough to lead in good times. It's even harder to lead in a crisis. This book teaches the art and science of transformative resilient leadership, a unique leadership style that focusses on……続きを見る
Brief Coaching offers a new approach to coaching by considering how the client will know when they have reached their goal, and what they are already doing to get there. The coach aims to work towar……続きを見る
The theme permeating this book on assessment centers is "continuity and change", describing what has remained the same and what has changed in the 50-year history of the assessment center method. On……続きを見る
Written by three leading scholars with vast experience in the science and practice of assessment centers (ACs), this is the first volume to comprehensively integrate variations of the assessment cen……続きを見る
This book explores how psychological empowerment can influence and enhance job satisfaction. The authors argue that in today’s working climate the wellbeing and involvement of employees is of utmost……続きを見る
This practical guide enables readers to recognize, assess, and defend against gray behaviorsーattempts to persuade listeners using fallacious arguments. It provides valuable tools for communicating ……続きを見る
The first book to delineate anti-work in a systematic fashion by identifying and compiling positions from a wide spread of literature, Anti- Work: Psychological Investigations into Its Truths, Probl……続きを見る
著者:George P. Moschis
出版社: Springer International Publishing
発売日: 2022年11月07日
This book coaches marketing practitioners and students how to best satisfy the needs of the older consumer population. It first highlights the heterogeneity of the older consumer market, then examin……続きを見る
This book focuses on how to succeed in China, the globe’s largest consumer market, through the branding market strategy. What are the undisclosed recipes that brands can follow to capture the attent……続きを見る
Comment évaluer une compétence ? Comment garantir que la performance d’un individu dans une situation d’évaluation se répétera dans une autre situation ? Ces questions sont au cœur du présent ouvrag……続きを見る