Most tech companies get marketing wrong because they don't know how to do product marketing right. The next in the bestselling SVPG series, LOVED shows what leaders like Apple, Netflix, Microsoft, a……続きを見る
Discover the untold secrets behind one of history's most successful marketing campaigns - the Nike Air Jordan and Michael Jordan partnership. In this captivating book, Game Changer: The Untold Story……続きを見る
Good to Great by Jim Collins | Key Takeaways, Analysis & Review
Preview:
What does it take to make somethingーan activity, a work of art, a companyーgreat? What are the factors that distinguish the ……続きを見る
"Seth Stephens-Davidowitz is more than a data scientist. He is a prophet for how to use the data revolution to reimagine your life. Don’t Trust Your Gut is a tour de forceーan intoxicating blend of ……続きを見る
With contributions from some of the top academics and scientists in the field, Advanced Studies in Multi-Criteria Decision Making presents an updated view of the landscape of Decision Sciences, curr……続きを見る
How to collect data about cognitive processes and events, how to analyze CTA findings, and how to communicate them effectively: a handbook for managers, trainers, systems analysts, market researcher……続きを見る
著者:Chris Anderson
出版社: John Murray Press
発売日: 2016年05月03日
'This is not just the most insightful book ever written on public speaking-it's also a brilliant, profound look at how to communicate' - Adam Grant, author of ORIGINALS
In Ted Talks Chris Anderson, ……続きを見る
The Business and Society (BAS) 360 book series is an annual publication targeting cutting-edge developments in the broad business and society field, such as stakeholder management, corporate social ……続きを見る
著者:John Jeston
出版社: Taylor & Francis
発売日: 2022年05月24日
Business Process Management has helped thousands of leaders and BPM practitioners successfully implement BPM projects, enabling them to add impactful and measurable value to their organizations. The……続きを見る
Former Procter & Gamble Vice President for IT and Shared Services, Tony Saldanha gives you the keys to a successful digital transformation: a proven five-stage model and a disciplined process for ex……続きを見る
My longtime colleague Ginger Cockerham has provided a must-have/must-read blueprint for all coaches who want to launch and thrive in a group coaching practice. Even those considering their options w……続きを見る
Now a Wall Street Journal bestseller.
Learn a new talent, stay relevant, reinvent yourself, and adapt to whatever the workplace throws your way. Ultralearning offers nine principles to master hard s……続きを見る
Handbook of the Economics of the Family, Volume One includes comprehensive surveys of the current state of the economics literaure in the field, prepared by leading scholars, with a particular empah……続きを見る
Peter F. Drucker discusses how the new paradigms of management have changed and will continue to change our basic assumptions about the practices and principles of management. Forward-looking and fo……続きを見る
Best Books of 2023 – The Financial Times and The Economist
Shortlisted for Financial Times and Schroders Business Book of the Year 2023
‘Important, timely, instructive and entertaining’ – Daniel Kah……続きを見る
From the acclaimed authors of Capitalism without Capital, r****adical ideas for restoring prosperity in today’s intangible economy
The past two decades have witnessed sluggish economic growth, mount……続きを見る
Business decision makers will face many dilemmas when trying to assess the value that Model-Based Systems Engineering (MBSE) can potentially bring to their organization. Unaided by those who have ch……続きを見る
著者:Teresa Chahine
出版社: Taylor & Francis
発売日: 2022年12月30日
Social Entrepreneurship provides a 10-stage framework for building impactful ventures within and across new and existing organizations. The book summarizes the basic steps and tools needed to unders……続きを見る
Use business intelligence to power corporate growth, increase efficiency, and improve corporate decision making. With this practical book featuring hands-on examples in Power BI with basic Python an……続きを見る
Featuring a foreword by David Brooks, This Will Make You Smarter presents brilliantーbut accessibleーideas to expand every mind.
What scientific concept would improve everybody’s cognitive toolkit? ……続きを見る
‘Business transfer’ refers to the transfer of ownership and leadership from one or more outgoing owner-manager(s) to one or more incoming owner-manager(s). Apart from all the company's material asse……続きを見る
Comprendete gli elementi essenziali del McKinsey 7S Framework (noto anche come 7S e 7-S Framework) in soli 50 minuti con questo libro pratico e conciso. Il 7-S Framework è uno strumento di diagnosi ……続きを見る
著者:Tanja Collavo
出版社: Taylor & Francis
発売日: 2022年09月08日
Foundations of Social Entrepreneurship presents definitions of social entrepreneurship, explains its benefits and challenges, describes the components of an ecosystem of support, and presents practi……続きを見る
One of the start-up world’s most in-demand executive coachesーhailed as the “CEO Whisperer” (Gimlet Media)ーreveals why radical self-inquiry is critical to professional success and healthy relations……続きを見る
著者:Mark Douglas
出版社: Penguin Publishing Group
発売日: 2001年01月01日
Douglas uncovers the underlying reasons for lack of consistency and helps traders overcome the ingrained mental habits that cost them money. He takes on the myths of the market and exposes them one ……続きを見る
著者:Nathan Vardi
出版社: W. W. Norton & Company
発売日: 2023年01月10日
**"A master class in the machinations of modern drug development." ーAdrian Woolfson, Science
A gripping business narrative and scientific thriller about what it takes to bring a wonder drug to mark……続きを見る
In recent years, the local dimensions of the labour market have attracted increasing attention from academic analysts and public policy-makers alike. There is growing realization that there is no su……続きを見る