Who is most likely to buy and what is the best way to target them? How can I use both consumer analytics and modelling to improve the impact of marketing campaigns? Marketing Analytics takes you ste……続きを見る
著者:Jake Goldenfein
出版社: Cambridge University Press
発売日: 2019年10月31日
Our world and the people within it are increasingly interpreted and classified by automated systems. At the same time, automated classifications influence what happens in the physical world. These e……続きを見る
This book focuses on picturing B-IoT techniques from a few perspectives, which are architecture, key technologies, security and privacy, service models and framework, practical use cases and more. M……続きを見る