A presente obra representa algo ímpar no mercado editorial relativo à literatura acadêmica sobre procedimentos, métodos e técnicas de pesquisa: ela é a primeira obra publicada no Brasil sobre pesqui……続きを見る
A billion aspirational people, connected by technology, confident of their cultural and consumption power. If there is any group that has the potential to radically redefine a nation, it is rural In……続きを見る
For undergraduate, postgraduate and MBA students, this highly successful textbook is an essential guide to Marketing Research.
Understand theory and application of marketing research in a European c……続きを見る
