ａｎ - Consumer Behaviour 21

Did you know that 2019 marked the first time in history that people spent more time on their phones than watching TV? The Billion Dollar App tells the story of the apps that have led to this seismic……続きを見る

Did you know that 2019 marked the first time in history that people spent more time on their phones than watching TV? The Billion Dollar App tells the story of the apps that have led to this seismic……続きを見る

“Efficient breach” is one of the most discussed topics in the literature of law and economics. What remedy incentivizes the parties of a contract to perform contracts if and only if it is efficient?……続きを見る

Consumers’ beliefs and attitudes towards online sales significantly influence buying behavior on the internet. However, the impact of these thoughts and beliefs on the decision to make an online pur……続きを見る

Women and shopping: why is it important? It’s important because as a business owner you’ve probably realized you’re missing a market segment for your product and you’re not sure who or why. It’s imp……続きを見る

This book provides insight into the impact the 2007/8 financial crisis and subsequent Great Recession had on American fiction. Employing an interdisciplinary approach which combines literary studies……続きを見る

This book gives specific skills and step-by-step strategies that will empower the reader to clarify their purpose, align their life and career with that purpose, build a more positive attitude, rema……続きを見る

Summary of Influence Influence, a classic book, written by Dr. Robert B. Cialdini, explains the psychology of persuasion. Though this book focuses on the persuasion tactics of marketing and sales or……続きを見る

In this intriguing blend of branding how-to and business memoir, an industry pioneer presents the thought process and tools to create a successful Ecommerce business by developing a distinct emotion……続きを見る

Some companies are great for customers – not only do they care but they change whole markets to work better for the customers they serve. Think of Amazon, easyJet and Sky. They make things easier an……続きを見る

Mit rasanter Geschwindigkeit bringt die digitale Transformation alternative Zahlungsmittel hervor: sogenannte Kryptowährungen. Weltweit führend ist der Bitcoin. Einige nutzen ihn als Spekulationsobj……続きを見る

Success Profiles: Conversations With High Achievers, Volume 2 is a collection of interviews from the highly acclaimed Success Profiles Radio featuring host Brian K Wright. Featured experts include K……続きを見る

Effective financial planning for executives and entrepreneurs is complex, dense, and impossible to reduce to a single, easy-to-understand formula. Designed to emphasize the importance of successful,……続きを見る

This book is an introductory roadmap to the advertising process. Advertising is explored as a creative communication message from a brand, created by advertising agencies and distributed across diff……続きを見る

Vivre bien, mieux, plus longtemps, avec soi-même et avec les autres ! Cette aspiration à un bien-être total, physique, psychologique, sociétal, ce désir de santé, sont devenus si puissants qu'ils bo……続きを見る

Risvolti economici, sociali, ambientali del consumo etico e impatto sulle nostre vite 続きを見る

No one in America has done more observing of more people than Dr. Frank I. Luntz. From Bill O'Reilly to Bill Maher, America's leading pundits, prognosticators, and CEOs turn to Luntz to explain the ……続きを見る

Introducing Internet Profit System. Inside this eBook, you will discover the topics about the world that has changed, why you must choose you, introducing the 3-step plan, building an audience, list……続きを見る

The best strategies for pricing your product competitively. Inside this eBook, you will discover the topics about pricing: all you need to know, working with price-sensitive buyers, how to achieve “……続きを見る

Discover a jealously guarded ‘one-two’ punch that spellbinds customers and has them raving about your business! As you know. Every customer that land’s on your website is yet another opportunity for……続きを見る

What does it mean to be young and Muslim today? There is a segment of the world's 1.6 billion Muslims that is more influential than any other, and will shape not just the future of Muslims, but also……続きを見る

Our massive, global system of consumption is broken. Our individual relationship with our stuff is broken. In each of our homes, some stuff is broken. And the strain of rampant consumerism and manuf……続きを見る

This textbook addresses the core issues facing economists concerning price determination in commodity markets, especially food and agricultural commodities. This book hones in on the conceptual basi……続きを見る

Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of th……続きを見る

Splashy ads and commercials for personal care products are everywhere we turn, promising to keep our appearances fresh and our partners satisfied. But do consumers really know what they're applying ……続きを見る

The story of Paddy Power’s growth from a small chain of Irish bookies to the biggest gambling company in the world. Flutter Entertainment, the parent company of Paddy Power, is the largest gambling ……続きを見る

O livro se apoia em uma ampla pesquisa, bibliográfica e de campo, de grandes e renomados autores, mundialmente reconhecidos, em Marketing de Relacionamento, trazendo conceitos, reflexões e práticas,……続きを見る

Hoy, más que nunca, el mayor y mejor capital del que puede disponer una empresa es el talento, la creatividad y la capacidad de trabajar produciendo resultados de sus empleados. Y muchas veces estos……続きを見る

Esiste davvero un nuovo consumatore post-crisi? L’idea di tratteggiare l’avvento di un nuovo consumatore è tentazione di molti, ma appare riduttiva per capire le trasformazioni del rapporto tra impr……続きを見る

**Does capturing customer feedback feel like a pointless exercise? No matter the number of surveys, interviews, or studies conducted, we regularly fail to uncover those gems needed to make our organ……続きを見る