Explore how to leverage AI in marketing for analytics, personalization, and team workflow enhancement while addressing ethical and strategic challenges.Key FeaturesComprehensive insights into integr……続きを見る
Every law firm needs a business development strategyーrainmakers are the breadwinners for firms and the heart and soul of recruiting and maintaining clients. But how are rainmakers created? How do y……続きを見る
Erfolgreich verhandeln in Beruf und Alltag
Woran scheitern Verhandlungen am ehesten? Oftmals sind es nicht der Preis oder überzogene Vorstellungen der Beteiligten, als zu hart empfundene Vertragsbed……続きを見る
Business from scratch to success through hard work and companionship
This story is about how one person worked tirelessly, gathering around him the same hardworking people. Taking the company from s……続きを見る
Business from scratch to success through hard work and companionship
This story is about how one person worked tirelessly, gathering around him the same hardworking people. Taking the company from s……続きを見る
Business from scratch to success through hard work and companionship
This story is about how one person worked tirelessly, gathering around him the same hardworking people. Taking the company from s……続きを見る
The Hispanic community is one of the fastest-growing legal markets in the country. Unfortunately, most lawyers struggle to approach it, clinging to stereotypes of cultural clichés, language barriers……続きを見る
Studienarbeit aus dem Jahr 2006 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Note: 1,0, FOM Hochschule für Oekonomie und Management gemeinnützige Gmb……続きを見る
Die Autoren vermitteln in gut verständlicher Weise die wesentlichen Grundlagen der Marktforschung, wie sie für Studium und Praxis des Marketing erforderlich sind. Ziel ist es, den Lesern ein solides……続きを見る
We are living in an agile world. What started with technologists and marketers has spread across entire organizations, and didn't stop there. Consumers are thinking agile as well. They are more will……続きを見る
Estratégias de marketing digital que sua empresa pode usar para impulsionar seus negócios, estar no Facebook é um dos mais importantes. O principal motivo de tudo é seu alcance: o Facebook é uma red……続きを見る
Partial least squares is a new approach in structural equation modeling that can pay dividends when theory is scarce, correct model specifications are uncertain, and predictive accuracy is paramount……続きを見る
Studienarbeit aus dem Jahr 2006 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Note: 1,7, Georg-August-Universität Göttingen (Institut für Marketing un……続きを見る
Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully……続きを見る
Virtually everyone searches online for the products and services they need. So imagine for a moment that when your potential customers search for your type of products or services, they find you and……続きを見る
Uniting industry experience with academic expertise, the authors combine marketing communications and advertising with the branding perspective, providing students with a practical planning system a……続きを見る