When the tides change, will your brand stay afloatーor lead the fleet?
In a world where fashion cycles faster than trends can settle, creative founders face a new challenge: not just keeping upーbut……続きを見る
**Finalist for the 2022 Leonard L. Berry Marketing Book Award from the American Marketing Association, which recognizes the top marketing books annually**
In our increasingly digital, mobile, and gl……続きを見る
The literature on management and organization studies suggests the time is right for a focus on 'care and compassion'. The aim of this book is to answer this call by examining the cultural changes f……続きを見る
