Eric - Marketing & Sales 1

A SHORT COURSE IN MARKETING BASICS. 7 Lessons in Marketing is a quick course in the skills of successful marketing, giving you everything you need to know in just seven short chapters. From customer……続きを見る

Despite massive investments, sustainable business still isn't very profitable for most companies. Here's a fresh approach for resetting sustainability for customer valueーand profitability. Store ai……続きを見る

Suggestions for Fairs and Bazaars is a comprehensive and practical guide designed to assist organizers, committees, and volunteers in planning and executing successful fundraising events, particular……続きを見る

Mais do que vender, a Metodologia 4A1F propõe conectar, transformar e construir valor em uma relação comercial com Inteligência Emocional e Social, respeitando os aspectos da neurociência do comport……続きを見る

Wall Street Journal Bestseller Much of the advice we’ve been told about achievement is logical, earnest…and downright wrong. In Barking Up the Wrong Tree, Eric Barker reveals the extraordinary scien……続きを見る

Barely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You? FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertis……続きを見る

Social media is always changingーbut your goals aren’t. You need reach, visibility, and real results. Ultimate Guide to Social Media Marketing, Second Edition gives you a clear, actionable plan to g……続きを見る

Dans un environnement où les décisions se prennent en quelques clics, apparaître dans les meilleurs résultats Google est devenu un enjeu stratégique incontournable. Mais comment tirer parti de cette……続きを見る

Dieses essential erläutert die Auswirkungen des Einsatzes von KI-generierten Menschen auf die Markenwahrnehmung sowie auf die Beziehung zu Konsumenten und leitet daraus Handlungsempfehlungen für Unt……続きを見る

How to Color | Graphic Design Color isn't just a visual elementーit's a powerful design tool that shapes perception, evokes emotion, and drives meaning. Whether you're creating logos, building brand……続きを見る

The Media Mindset is a practical guide for B2B marketing teams who are tired of chasing clicks and ready to start building real authority. In a world overloaded with content, the brands that win are……続きを見る

Unlock the power of AI and turn your ideas into income. Make Money Online with Deepseek is your complete guide to building, growing, and monetizing a profitable online presence using one of the most……続きを見る

We live in a world driven by data. Yet, data alone holds no value unless we can extract meaningful insights from it. Multivariate data analysis provides the essential tools to unlock this potential.……続きを見る

Wir leben in einer Welt der Daten. Daten allein aber sind wertlos, wenn wir nicht in der Lage sind, aus ihnen Informationen zu gewinnen. Um Informationen aus Daten zu extrahieren, sind Methoden der ……続きを見る

Dieses Buch bietet Unternehmen einen praxisnahen und wissenschaftlich fundierten Leitfaden für den gesamten Agenturauswahlprozess: von der Anforderungsanalyse über geeignete Verfahren, Verhandlungen……続きを見る

What happens when AI agents become your newest team membersーmaking decisions, taking actions, and transforming how marketing operates at its core? While 78% of companies have embraced AI, only 1% h……続きを見る

Discover the Path to Genuine Sales Success Step into a world where selling transcends transaction and becomes a journey of authentic human connection. In a realm inundated with transactional tactics……続きを見る

The Ultimate Guide to Being a Successful Content Creator and Making an Impact with Your Message Wondering how you can create high-quality content consistently? The secret to building an audience of ……続きを見る

The digital world is barely 20 years old, yet it continues to dramatically transform how customers transact, relate and experience your brand. Customers are empowered by digital but they seem to wan……続きを見る

How can you double the sales of an everyday product without changing either its packaging or placement in store? How can you increase the effectiveness of a public health campaign or get the general……続きを見る

Adopter une attitude responsable, tant au niveau individuel que collectif, n'est pas chose aisée : si la majorité d’entre nous a de bonnes intentions (78% se déclarent très concernés par le changeme……続きを見る

Link. Rank. Profit. This book packs a 40+year-link-building-experience punch! Strokes of genius emanate from deceivingly simple explanations and effortless workflows. Only Eric Ward and Garrett Fren……続きを見る

Ce livre est un manuel de marketing unique en son genre : pour présenter l’essentiel de cette discipline, il s’appuie sur les sept saisons de la série Mad Men. Créée par Matthew Weiner, Mad Men prop……続きを見る

Et si le marketing, ce n’était finalement que de la création de sens ? Au-delà des études, des concepts, des techniques, cet ouvrage revient sur les fondamentaux de cette discipline, passionnante et……続きを見る

« L’organisation d’évènements est un moyen qui a fait ses preuves tant dans le secteur privé que public en termes de communication. C’est en quelque sorte, du marketing en action. La qualité se doit……続きを見る

La musique au service du brand management et plus globalement du marketing, tel est l'objet de cet ouvrage écrit par des auteurs issus du monde académique et de l'entreprise. Volontairement basé sur……続きを見る

Comment doubler les ventes d'un produit de grande consommation sans modifier son prix ni son packaging ou son emplacement en magasin ? Comment améliorer l’efficacité d’une campagne de santé publique……続きを見る

Understand what it takes to develop successful public relations campaigns Effective public relations (PR) can help level the playing field between you and your competitors. You don't necessarily nee……続きを見る

Scott Erickson, Charles A. Dana Professor and Chair of Marketing in the School of Business at Ithaca College, has published widely in the areas of big data and business analytics, intellectual capit……続きを見る

Vivemos em uma era em que os dados são o combustível que impulsiona decisões empresariais bem-sucedidas. Dominar os conceitos e o uso de ferramentas de Web Analytics pode ser o diferencial competiti……続きを見る