Newly revised for Excel 2019, this text is a step-by-step guide for students taking a first course in statistics for advertising and for advertising managers and practitioners who want to learn how ……続きを見る
This book offers a new look at well-established quantification theory for categorical data, referred to by such names as correspondence analysis, dual scaling, optimal scaling, and homogeneity analy……続きを見る
This text emphasizes nonlinear models for a course in time series analysis. After introducing stochastic processes, Markov chains, Poisson processes, and ARMA models, the authors cover functional au……続きを見る
This text is a step-by-step guide for students taking a first course in statistics for advertising and for advertising managers and practitioners who want to learn how to use Excel to solve practica……続きを見る
Lead your organization to become evidence-driven
Data. It’s the benchmark that informs corporate projections, decision-making, and analysis. But, why do many organizations that see themselves as dat……続きを見る
Data can be extremely valuable if we are able to extract information from them. This is why multivariate data analysis is essential for business and science. This book offers an easy-to-understand i……続きを見る
This practical introduction to second-order and growth mixture models using Mplus introduces simple and complex techniques through incremental steps.
The authors extend latent growth curves to secon……続きを見る
Data can be extremely valuable if we are able to extract information from them. This is why multivariate data analysis is essential for business and science. This book offers an easy-to-understand i……続きを見る
Un rapport précis de l'enquête sur les engagements et les actions du Gouvernement français pour l'innovation.
Cette année encore, l’Observatoire donne rendez-vous au Gouvernement pour faire le bilan……続きを見る
Wir leben in einer Welt der Daten. Daten allein aber sind wertlos, wenn wir nicht in der Lage sind, aus ihnen Informationen zu gewinnen. Um Informationen aus Daten zu extrahieren, sind Methoden der ……続きを見る
Would you like to gather big datasets, analyze them, and visualize the results, all in one program? If this describes you, then Introduction to Python Programming for Business and Social Science App……続きを見る
Wir leben in einer Welt der Daten. Daten allein aber sind wertlos, wenn wir nicht in der Lage sind, aus ihnen Informationen zu gewinnen. Um Informationen aus Daten zu extrahieren, sind Methoden der ……続きを見る