George - International 1

Supervisors, project managers and CEOs should find this book useful as it deals with an emerging global reality - culturally diverse people of both genders in the workplace. The new workplace enviro……続きを見る

Much has been written about the rise of the Asian economies in recent decades, and their coming economic dominance in the next century. The New Asian Emperors shows how and why overseas Chinese comp……続きを見る

A manifesto for a new world order. Having made a hugely significant contribution to the increasingly irrefutable, if alarming, diagnosis of the ills of early 21st century consumerist culture and its……続きを見る

With transnationals now of immense significance to many economies and thus seeming to have immense leverage over host governments, this book looks at what can be done to influence the behaviour of t……続きを見る

This book analyses the multinational enterprise using the example of the world motor industry. It begins by examining the multinational enterprise in general, considering its nature, the economic th……続きを見る

This book is the first to cover marketing management issues in geographically remote industrial clusters (GRICs). The phenomena of GRICs have increased in importance, especially in the Nordic countr……続きを見る

Although banking and sovereign debt crises are not unusual, the crisis that has unfolded across the world since 2007 has been unique in both its scale and scope. It has also been unusual in being bo……続きを見る

Globalization, innovation, market share, identifying visionary leaders and, particularly, talent management ...are just some of the issues that benefit from using assessment and development centres.……続きを見る

The Second Edition of International Business includes recent impacts on international business such as the financial crisis, Brexit and the changing political landscape, Chinese steel prices and the……続きを見る

This is the second edition of the Global Marketing Management System (GMMS). The GMMS approach (GMMS book + GMMSO4 software) provides a rigorous theoretical base and a comprehensive, systematic and ……続きを見る

Originally published in 1959, this book was one of the first to give a comprehensive view of the motor industry from an economic standpoint. Although the book concentrates on the UK motor industry, ……続きを見る

This influential study of the relationship between the prices of gold and other commodities was originally published in 1935. In it the authors attributed the initial cause of the great depression i……続きを見る

Ever thought about starting a YouTube channel as a side income? Or do you have one, but have no idea how to monetize it? ACHIEVE EXPLOSIVE GROWTH WITH VIDEO MARKETING STRATEGIES YouTube is the leadi……続きを見る

Find out which business teaching techniques work and which don’t for Central and Eastern European studentsFrom editor George Tesar: “Educational opportunities in Central and Eastern Europe have chan……続きを見る

This is a historyーthough, intentionally, a brief historyーof the rise of law and economics as a field of thought in the U.S. college and law school academy, though the field has expanded to Europe ……続きを見る

Adopting a critical realist position, this book renders transaction cost economics (TCE) into a behavioral theory of organizational decision-making by foregrounding psychological processes and intro……続きを見る

This book, first published in 1990, examines the history and development of the world sugar industry, and the changes that took place in the late twentieth century. Production, consumption and price……続きを見る

Utilising Marxian, Weberian, and institutionalist approaches, this book proposes a new theoretical framework for understanding the nature of Chinese economic history: the ‘imperial mode’ of China. T……続きを見る

Payments and financial market infrastructures are vital components of modern economies, yet they have often been overlooked by economists. However, any economic exchange, including financial market ……続きを見る

A comprehensive examination of the ways competition and innovations level the playing field in the free market The Economics of Competition uses the South African pharmaceutical industry as a case s……続きを見る

This book is a collection of papers presented in the conference held at the Federal Reserve Bank of Chicago in September 2010, that examines the role of macroprudential regulation in the financial i……続きを見る

As a result of the recent financial crisis, there has been significant public debate on the role of the financial sector in bringing about the “Great Depression.” More generally, there has been deba……続きを見る

The two most topical issues in current financial markets deal with the causes of the recent financial crisis and the means to prevent future crises. This book addresses the latter and stresses a maj……続きを見る

A major new book by New York Times bestselling author and geopolitical forecaster George Friedman (The Next 100 Years), with a bold thesis about coming events in Europe. This provocative work examin……続きを見る

First published in 1987, this reissue explores contemporary United States foreign aid policies and thinking in the Reagan era. The author argues that aid policy is often confused as a result of bure……続きを見る

International accounting standards tend to converge, as do auditing, enforcement and corporate governance, whereas trading of equity shares remains essentially national. The book provides a thorough……続きを見る

Savvy managers no longer look at contracts and the law reactively but use them proactively to reduce their costs, minimize their risks, secure key talent, collaborate to innovate, protect intellectu……続きを見る

World leaders have given the reduction of global poverty top priority. And yet it persists. Indeed, in many countries whose governments lack either the desire or the ability to act, poverty has wors……続きを見る

INTERNATIONAL BUSINESS LAW: CASES AND MATERIALS is a timely and useful book. Uncounted millions of “international” transactions occur daily, as goods and services are purchased across the national b……続きを見る

The advantages of airline competition to consumers are clearly apparent. Lower fares, greater choice, more frequent flights and a wider range of available services have all been evident when the ent……続きを見る