Jef - Consumer Behaviour 1

Explore strategies, methods, critical skills that top CSMs exhibit in delivering well-designed, proactive customer success services, fostering lasting customer relationships and sowing the seeds for……続きを見る

AUDIENCE Most companies are still taking one step forward and two steps back in their customer relationships because they don’t understand how to build and engage a long-term online audience. The ne……続きを見る

This volume explores and engages with the key thinkers and ideas of the Austrian School of economics to better understand how individuals coordinate their separate interests in a peaceful and produc……続きを見る

Is an investors’ “perfect storm” brewing? If you’re not careful, it could sweep your wealth away. Long-dormant inflation looks to be catching fire. A stock market in overdrive may crash and burn for……続きを見る

One of the world’s top advertising executives shows how iconic brands win new customers and build armies of evangelists. Great brands stand for more than just cool products and clever advertisements……続きを見る

The easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the suc……続きを見る

This work proposes that Carl Menger’s Subjective Theory of Value (STV), and its subsequent elaboration by Ludwig von Mises as Praxeology, provides a useful alternative to more common methods in the ……続きを見る

Marketing to Millennials is both an enlightening look at this generation of spend-happy consumers and a practical plan for earning their trust and loyalty. The jokes at the Millennials’ expense are ……続きを見る

With bigger challenges come great opportunities, and Marketing to Gen Z wants to help you get ahead of the game when it comes to understanding and reaching this next generation of buyers. Having int……続きを見る

Are you ready to drive incremental revenue to your golf course? To help serve as your business coach, Jeff Shavitz, Chief Golf Officer of Clickit Golf, Inc., shares 140 thoughts to help increase you……続きを見る

Effective financial planning for executives and entrepreneurs is complex, dense, and impossible to reduce to a single, easy-to-understand formula. Designed to emphasize the importance of successful,……続きを見る

Create Togetherness encourages B2B leaders to examine the relationship between sales and marketing and head toward alignment. The misalignment of these two departments has resulted in companies fall……続きを見る