MB - Marketing & Sales 1

This lively and engaging book helps marketers create more effective strategies and campaigns. It explores why customers behave the way they do, drawing on hundreds of psychological theories and show……続きを見る

The Easy Way to Create a Brand for Your Company in the Digital Landscape is a book with an excellent in-depth approach to naming a brand for a company in the digital space. It is a well-written book……続きを見る

Anhand von 13 Leitfragen führt dieses Open-Access-Lehrbuch in die Medienökonomie ein und stellt wesentliche Konzepte und Perspektiven vor. In den Antworten werden die in den Fragen aufgeworfenen Phä……続きを見る

Blockchain Explained: The Complete Beginner's Guide to How Blockchain Technology Works Curious about blockchain but overwhelmed by all the technical jargon? You're not alone. Blockchain Explained is……続きを見る

Navigate Global Markets with Confidence International marketing has never been more complex - or more essential. Technological advancements, shifting consumer behaviors, and evolving regulations are……続きを見る

AI is going to change brand strategy and marketing forever. Are you ready? What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what O……続きを見る

The Student Entrepreneur: Making Money Online While You Study is the ultimate guide for students who want to earn an income without sacrificing their academic goals. Whether you're looking to pay of……続きを見る

The Fair Trade Scandal takes aim at the Fair Trade consumer movement which many assume to be entirely benign. Through a razor-sharp analysis based on insider knowledge, Ndongo Sylla shows that there……続きを見る

Elevate your business with our Client Onboarding Process designed to transform chaotic client kickoffs into seamless, professional experiences. This Client Onboarding Template is your ultimate tool ……続きを見る

Starting an ecommerce business offers several compelling advantages. Whether you're looking to create a passive income stream, launch a side hustle, or build a full-scale enterprise, ecommerce allow……続きを見る

Scoring Points is the compelling and dramatic inside story, told from a project point of view, of how the Tesco Clubcard was conceived, launched and developed. It explains in detail how Tesco collec……続きを見る

HOW TO START YOUR FIRST ONLINE BUSINESS EVEN IF YOU DON'T KNOW WHAT TO DO Have you ever dreamed of escaping the daily grind, but have no idea where to start? Imagine turning 40 and having to rebuild……続きを見る

Transcribed Extracts from Millionaire MBA Business Mentoring Programme. 続きを見る

Public relations is an essential element in effective and successful business today. The theory of public relations does not change but the practice develops with new ideas and methods of management……続きを見る

ChatGPT Marketing Mastery is designed to be your comprehensive guide to mastering digital marketing with the help of ChatGPT. As an advanced AI developed by OpenAI, ChatGPT can provide personalized ……続きを見る

Future-Proof Your Business: Achieve Explosive Growth with ChatGPT and AI Don't Get Left Behind – Harness the Power of AI Today! Are you prepared to lead your business into the future, or will you ri……続きを見る

Are you ready to go from $0 to $1M in as little as 12-18 months? It's a lot easier than you think. As a matter of fact, there are 60 million millionaires in the world today. 24 million of them are i……続きを見る

Verslaafd aan je werk schetst het verhaal van Jan Lambertyn, een man die alles in het leven lijkt mee te hebben. Maar er is een keerzijde aan de medaille. Jan was lange tijd ronduit verslaafd aan zi……続きを見る

A winning pitch is more than just data points and chartsーit's a compelling story that captivates from start to finish. Yet crafting such a pitch is an art few have mastered, leading to lackluster p……続きを見る

Dive into the world of passive income with 'Passive Income Mastery: The 12-Step Blueprint to Financial Freedom.' This comprehensive guide offers a systematic approach to building multiple streams of……続きを見る

Have we lost our way as business leaders? Algorithms. Artificial intelligence. Big data. No matter what your industry, you can't escape the influence of technology in every facet of your business. B……続きを見る

Have we lost our way as business leaders? Algorithms. Artificial intelligence. Big data. No matter what your industry, you can't escape the influence of technology in every facet of your business. B……続きを見る

Discover New Entrepreneurial Marketing Strategies for Supercharging Profits and Sustaining Competitive Advantage! This practical guide shows how to use modern entrepreneurial marketing techniques to……続きを見る

In the digital marketing landscape, Google Ads has emerged as a powerful tool for businesses to generate higher sales. This book provides an overview of the current uses of Google Ads in marketing, ……続きを見る

SMEs represent more than 95% of businesses operating in global markets. These businesses are the fabric of any economic system both in developed and emerging countries, and are the main constituents……続きを見る

Are you tired of using only one marketing strategy for your business? Do you want to create a more effective and comprehensive approach to reach your target audience? The Integrated Marketing Handbo……続きを見る

Get ready to embark on a journey through twenty-three power moves that will help you grow a successful healthcare, biotech, or IT company. With practical tips and real-world success stories, Stop St……続きを見る

"Customer Success não é um cargo é uma mudança de mentalidade." Aumentar sua lucratividade e rentabilidade com o mesmo número de vendas mensais possuindo a mesma recorrência de novas vendas. O que m……続きを見る

Focused on low-cost, strategic marketing concepts that will creatively promote a compelling product or service, Guerrilla Marketing's winning approach relies on knowledge, time, energy, and imaginat……続きを見る

Este livro não fala sobre como o seu cliente é importante. Isso é o mínimo que se precisa saber. Conquistando o Sucesso do Cliente vai muito além da venda ou do bom atendimento. Ele é uma jornada qu……続きを見る