Unlock the full potential of modern marketing and sales
In the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing, celebr……続きを見る
著者:Diane Coyle
出版社: Princeton University Press
発売日: 2020年01月14日
A textbook that examines how societies reach decisions about the use and allocation of economic resources
While economic research emphasizes the importance of governmental institutions for growth an……続きを見る
**Are you looking for a legitimate home-based business that you can do entirely online with virtually no experience?
Then the Beginner's Guide To Amazon KDP is the book for you!**
With just a comput……続きを見る
The hard part just got easy.
You know how to sellーthat's your job, after allーbut getting CEOs and VIPs to call you back is the tricky part. You're in luck: That impossible-to-reach person isn't so……続きを見る
The MacArthur grant–winning environmental justice activist’s riveting memoir of a life fighting for a cleaner future for America’s most vulnerable
A Smithsonian Magazine Top Ten Best Science Book of……続きを見る
Dive into the timeless wisdom of Seneca with "Letters from a Stoic". This fascinating collection of letters provides an essential introduction to Stoic philosophy, highlighting profound ideas and pr……続きを見る
More than half the people who defecate in the open live in India.
Around the world, people live healthier lives than in centuries past, in part because latrines keep faecal germs away from growing b……続きを見る
Join the global movement that's making corporations more people-centric to achieve great results.
The world is facing a global leadership crisis. Seventy-seven percent of leaders think they do a goo……続きを見る
Wayne Clough, Secretary of the Smithsonian Institution, asks “How can we prepare ourselves to reach the generation of digital natives who bring a huge appetiteーand aptitudeーfor the digital world?”……続きを見る
Este livro é a antítese da agenda econômica dominante no Brasil. Professores e pesquisadores revelam como a agenda da austeridade é anacrônica ao negar o papel da política fiscal como indutora do cr……続きを見る
“My friend – and now partner – Jorge Paulo and his team are among the best businessmen in the world. He is a fantastic person and his story should be an inspiration to everybody, as it is for me.” –……続きを見る
*THE SUNDAY TIMES NUMBER ONE BESTSELLER*
*OVER A MILLION COPIES SOLD*
Discover the shocking gender bias that affects our everyday lives.
'HELL YES. This is one of those books that has the potential ……続きを見る
Women are responsible for making 80% of all purchasing decisions. In short, this makes women the most valuable consumer group in the world. This book, by two leading marketing practitioners, shows c……続きを見る
著者:Catherine Cocks
出版社: University of Pennsylvania Press, Inc.
発売日: 2013年03月05日
As late as 1900, most whites regarded the tropics as "the white man's grave," a realm of steamy fertility, moral dissolution, and disease. So how did the tropical beach resortーwhite sand, blue wate……続きを見る
How has the recession affected the conduct of human resource management? How have HR departments and managers fared? Have leading firms taken measures to sustain and revive their businesses through ……続きを見る
The book is made distinctive by the presentation of practitioner insight allied with academic underpinning to create a powerful new framework of unusual breadth and depth. The book communicates cont……続きを見る
This book focuses on the legal challenges and opportunities for International Financial Institutions in the post-crisis world. It includes contributions from academics, practitioners and Bank staff.……続きを見る
When it comes to money, you can’t really fix the “what” until you know the “why.” There are loads of books presenting “keys” for how to manage money. As a result, there are many people who know exac……続きを見る
Effective Strategic Intelligence (SI) is vital for organizations in an international context of instability, complexity and intense competition. Following a long process of qualitative, quantitative……続きを見る
Ivory is big business, and in some parts of Africa elephants have been hunted almost to extinction in the quest for it. The losses to African economies have been catastrophic. Now there is an intern……続きを見る
To meet the challenges of today and needs of tomorrow, businesses have to be agile, adaptable, and innovative. Adobe Experience Manager (formerly CQ) allows organizations to create a compelling onli……続きを見る
Companies face the challenge of measuring and analyzing the near-overwhelming quantities of data generated from their online businesses and then using that data to gain critical insights into their ……続きを見る
Despite recent interest in the effects of restructuring and redesigning the work place, the link between individual identity and structural change has usually been asserted rather than demonstrated.……続きを見る
Trading Plans Made Simple is the essential guide for anyone who wants to achieve trading success and maximise their financial returns.
Just as every business needs a robust plan for success, so too ……続きを見る
Starting your own brand has been a dream of yours for a long time, but how do you get started? You may not have gone to design school or had any business experience but you have passion! As a youth ……続きを見る
After years of school and maybe even after some years of practice, you are ready to do it on your own.
Running a profitable business takes more than just being a great doctor. Start Your Own Medical……続きを見る
X-treme Couponing is a step-by-step guide for everyday people who want to achieve extreme savings by shopping with coupons. Learn how the author saves anywhere from 50% to 90% on her grocery bills b……続きを見る
著者:Diane Coyle
出版社: Princeton University Press
発売日: 2009年12月07日
For many, Thomas Carlyle's put-down of economics as "the dismal science" rings true--especially in the aftermath of the crash of 2008. But Diane Coyle argues that economics today is more soulful tha……続きを見る
Author Sharon E. Cathcart presents a compendium of her most popular blog posts on the business of writing. With subject matter ranging from building relationships with one's readers to creating a br……続きを見る
Psychometric testing just got easier
We can measure how tall someone is, how strong they are or how fast they can run. But is it also possible to evaluate an individual's character traits, how they ……続きを見る