William - Advertising & Promotion 1

Today marketing is not the same as it was in the ‘60s or ‘70s, because there are enough products to satisfy customer’s needs.  In fact customers are “hyper-satisfied”!  Companies have seg……続きを見る

The right keywords and keyphrases can act as targets that aim at your business and help people home in exactly for your website, your product or service instead of the competition. The use of keywor……続きを見る

The Business of American Theatre is a research guide to the history of producing theatre in the United States. Covering a wide range of subjects, the book explores how traditions of investment, mark……続きを見る

As a marketer, even if you’re a beginner, you almost certainly understand the importance of, and power of, an email list. Nowhere else can you find a truly captive audience you can contact time and ……続きを見る

The Power of Direct Selling. Direct selling is not an industry per se nor is it merely a go-to-market business model and channel to reach consumers. It is bigger than any of this – direct selling is……続きを見る

In our constantly plugged-in and connected world, image is everything. People, groups, organizations, and countries frequently come under suspicion of wrongdoing and sometimes require defense. Accou……続きを見る

Through original case studies and analyses of real-life media experiences, Media Ethics challenges readers to think analytically and critically about ethical situations in mediated communication. Th……続きを見る

Affiliate marketing is one of the most effective ways for anyone to earn money online. This is a quick and passive method to earn cash that is highly scalable, and that is easy to set up. No technic……続きを見る

How can marketers navigate the growing array of marketing specialties, multiplying media options and data sources, and increasing content saturation to improve effectiveness and return on investment……続きを見る

If you are thinking about starting a business this is a must have manuscript for your library. It shows you how to select the right business for you, and the customers most likely to buy your offeri……続きを見る

The must-have resource for media selling in today’s technology-driven environment The revised and updated fifth edition of Media Selling is an essential guide to our technology-driven, programmatic,……続きを見る

This book focuses on building and maintaining brand community in the emerging, dynamic space of social media. A theoretical model encompassing brand characteristics, relational factors, and characte……続きを見る

This fully revised third edition brings a fresh approach to the fundamentals of mass media and communication law in a presentation that undergraduate students find engaging and accessible. Designed ……続きを見る

The twelfth edition of this classic textbook provides an overview of communication and media law including the most current legal developments. It explains laws affecting the daily work of writers, ……続きを見る

Stuck on writing a headline that will grab your reader’s attention? You can either capture or lose a reader in milliseconds with a certain headline. In “16 Formulas That Convince & 101 Headlines tha……続きを見る

Awards: Wall Street Journal #1 Bestseller 1999 Business Book of the Year In 100 chapters full of wit, wisdom and uncommon good sense, Secret Formulas conjures up more of the Wizard’s provocative obs……続きを見る

With the knowledge of a seasoned business consultant and the warmth and wit of a natural storyteller, the Wizard will help you to: • multiply the effectiveness of your advertising • understand the t……続きを見る

Do you want to craft your own book blurbs, but don't know where to start? Enticing a reader to buy your book relies on an intriguing blurb that captures attention and encourages people to hit the ‘b……続きを見る

Motivation for Wealth Creation is a book about financial developments and how they impact private individuals. Reading this book should increase your financial literacy and provide wealth building s……続きを見る

Unveiling the Enigma In today's competitive marketplace, it's more important than ever to stand out from the crowd. And what better way to do that than by using the power of enigma? Unveiling the En……続きを見る

“Unlock the Secrets to Blogging Success: Dive into the dynamic world of blogging with our expert guide, crafted to help you establish a standout blog and turn it into a lucrative venture. This eBook……続きを見る

En 100 capítulos llenos de ingenio, sabiduría y buen sentido poco común, Las Fórmulas Secretas conjuran la observaciones más provocativas del Mago sobre publicidad, negocios y la vida que le ha gana……続きを見る

his book brings together cutting-edge research by leading African communication and media theorists to provide a broad but detailed survey of the history and present state of the art of advertising ……続きを見る

This book takes readers behind the scenes in the world of advertising, showcasing 30 phenomenally successful campaigns from the last decade. Fascinating not only for industry professionals but for a……続きを見る

"Business Card: Designing and Networking Your Way to Success Via Business Card" is a comprehensive guide to creating a business card that stands out from the competition. The book covers everything ……続きを見る

Unlock the Secrets of Affiliate Marketing is an invaluable resource for anyone interested in learning the secrets of successful affiliate marketing. It offers step-by-step guidance on how to become ……続きを見る

The book "**Internet Marketing: M**astering Internet Marketing for Unrivaled Success**" is a comprehensive guide that explores the dynamic world of digital marketing and its various components. From……続きを見る