Comment définir une stratégie client claire et adaptée à la situation spécifique de l’entreprise ? Comment motiver les équipes autour de cette relation client ? Quels outils mettre en place afin de ……続きを見る
This book provides a compendium of cutting-edge knowledge for an efficacious retailing strategy, with lessons from the organized retailing sector in India. It explores customer needs and their impac……続きを見る
Apple gets a lot of credit for being an innovative and cool brand. The purity in design, seamless interaction between hardware and software, as well as, the unique user-experience are usually its to……続きを見る
著者：Mojca Ramšak
出版社： Springer International Publishing
発売日： 2022年02月25日
This book is inspired by the term “digiwine,” a neologism referring to the production and/or marketing of wine through the use of new technologies and robotics such as vineyard information systems, ……続きを見る
著者：Mojca Ramšak
出版社： Springer International Publishing
発売日： 2016年05月23日
This book explores a fairly unique wine marketing topic by examining the role and historic function of Wine Queens and Wine Kings. The author charts the history of Wine Queens in Europe, the America……続きを見る
