What if your message could finally cut through the noise?
Tell Them What They Want to Hear is a practical and inspiring guide for entrepreneurs, freelancers, and professionals who want to create mes……続きを見る
No cenário competitivo e em constante transformação do marketing B2B, as abordagens tradicionais já não são suficientes. Empresas buscam mais do que nunca estratégias eficazes para engajar, converte……続きを見る
DWA: Digital Wealth Activation
A Step-by-Step Roadmap to Building Profitable Online Businesses Through Dropshipping & E-Commerce
Turn digital opportunity into real income. Digital Wealth Activation ……続きを見る
¿Te gustaría escribir un libro pero no sabes por dónde empezar? ¿Te abruma la hoja en blanco o crees que necesitas ser experta para lograrlo? Este mini curso es para ti.
Escribe tu libro con ayuda d……続きを見る
Marque o mundo com propósito
No sexto volume da série Encontre Sua Marca, você é convidado a dar um passo além da imagem: a construir uma marca pessoal sustentável, com propósito, autenticidade e im……続きを見る
著者：Albrecht Rothacher
出版社： World Scientific Publishing Company
発売日： 2025年05月28日
This insightful volume covers the development of 19 prominent European, American and Asian companies from their humble origins to their current status as global operators. Each case study comprehens……続きを見る
Semiotics is a superpower for marketers. It's a proven, powerful method of uncovering consumer insight, tailoring brand strategies that work and generating profit for brands.
Companies such as Unile……続きを見る
Have you been challenged to refresh or fix your brand to reach new buyers and grow revenue? Are you wondering where to start and what it takes to do it successfully?
Strengthening your brand will cr……続きを見る
SHORTLISTED: Business Book Awards 2025 - People, Culture & Management
Getting internal communication right starts with having a clear strategy. Internal Communication Strategy is your all-in-one gui……続きを見る
Stories and advice for creating a business out of the food you love.
Do you have a passion for delicious food and want to create your own business out of it, but have no idea where to start? Cooking……続きを見る
Inside this eBook, you will discover the topics about choosing the right products for your e-com store, where to get your products, choosing the right Shopify package, comparing Shopify with other e……続きを見る
著者：Gabe Pacheco
出版社： Paramount Book Publishing
発売日： 2024年08月21日
"Dream, Plan, Execute: The Journey to Small Business Triumph" is the essential guide for aspiring entrepreneurs, crafted from the firsthand experiences of Gabe Pacheco, a seasoned small business ent……続きを見る
Kundennähe oder Produktinnovation? Es ist ein Grundproblem vieler Unternehmen, wenn sie sich auf einen dieser beiden Pole konzentrieren. Entweder die Firmen sind nahe am Kunden und erkennen alle sei……続きを見る
El marketing está presente en la cotidianeidad del ser humano, inmerso en la vida habitual del individuo al navegar en redes sociales, en las calles, mientras se traslada a su centro de trabajo, en ……続きを見る
著者：Uwe Seebacher
出版社： Springer International Publishing
発売日： 2024年05月23日
Das Buch macht deutlich, warum eine Neugestaltung der Unternehmenskommunikation erforderlich ist und bietet zugleich praktikable Konzepte und Leitfäden für die Umsetzung.
Die Kommunikationsabteilung……続きを見る
This third edition of Contemporary Issues in Marketing and Consumer Behaviour has been revised and updated to reflect the fast-changing world we live in. The new state of the art chapter on digital ……続きを見る
A Série Universitária foi desenvolvida pelo Senac São Paulo com o intuito de preparar profissionais para o mercado de trabalho. Os títulos abrangem diversas áreas, abordando desde conhecimentos teór……続きを見る
Discover a bold new approach to success in the world of sales and marketing with this practical guide to building your Power Niche.
Bruce M. Stachenfeld is one of the most successful real estate law……続きを見る
著者：Ute Rademacher
出版社： Springer Berlin Heidelberg
発売日： 2023年10月30日
The pressure on companies to innovate is increasing. Market conditions are becoming more volatile. The number of competitors is increasing. New business models are upsetting old structures. And cust……続きを見る
著者：Ute Rademacher
出版社： Springer Berlin Heidelberg
発売日： 2023年01月17日
Der Innovationsdruck auf Unternehmen steigt. Die Marktbedingungen werden volatiler. Die Zahl der Mitbewerber:innen steigt. Neue Geschäftsmodelle wirbeln alte Strukturen durcheinander. Und Kund:innen……続きを見る
WINNER: Business Book Awards 2023 - Sales & Marketing
Boosting retail sales is more important than ever. Stand out in a global, digital marketplace, grow customer loyalty and evolve your brand by le……続きを見る
Este libro pretende dar a conocer de forma práctica los aspectos relacionados con el Marketing, la Administración y la Gerencia básica para las mipymes colombianas. Ahora bien, aunque es cierto que ……続きを見る
Erfolgreiche Verkaufsgespräche führen
Auf Augenhöhe mit KundInnen – prägnant, praxisnah, partnerschaftlich
Komplett überarbeitete Neuausgabe des Titels 30 Minuten Preise durchsetzen von Oliver Schu……続きを見る
著者：Uwe Seebacher
出版社： Springer International Publishing
発売日： 2022年07月28日
This book employs the latest insights from modern marketing into the theory and practice of corporate communication, including the main stages and goals, and highlights the key potentials for the fi……続きを見る
Population aging is a powerful megatrend affecting many countries around the world. This demographic shift has vast effects on societies, economies and businesses, and thus also for the advertising ……続きを見る
著者：Oliver Schumacher
出版社： Springer Fachmedien Wiesbaden
発売日： 2016年11月24日
In diesem Buch erfahren Sie alles über lästige Stolpersteine im Verkaufsgespräch und wie Sie diese beseitigen können. Denn häufig gelingt der Verkaufsabschluss nicht, weil die Beziehungsebene mangel……続きを見る
著者：Rachel Klaver
出版社： Spud House Publishing
発売日： 2022年06月21日
BE A SPIDER, BUILD A WEB walks you through how to build out a sticky content web that attracts, retains, and converts visitors into paying customers.
You'll learn:
Why you need a trust bridge
How t……続きを見る
Email marketing is a critical component of nearly every B2B marketing program. The quality of your message and your list could make or break an entire marketing campaign.
This book will take reader……続きを見る
Handelsunternehmen prägen und prägten das Wirtschaftsgeschehen und unsere Gesellschaft seit jeher wesentlich. Neben dem vorrangigen Bestreben, Gewinn zu generieren, verfolgen sie oftmals auch sozial……続きを見る
