Unlocking Brands, Shaping Behaviors: A Casebook on Contemporary Consumer Realities
From cult-favorite skincare lines and legacy footwear brands to green architecture and digital learning platforms, ……続きを見る
In September 2025, the book "Diaries of a Luxury Client" debuted at Milan Fashion Week.The author personally showcased the edition to Dolce & Gabbana guests, alongside leading bloggers and fashion i……続きを見る
The Role of Visual Stimuli in Influencer Marketing and Consumer Behavior explores one of the most powerful forces shaping today's digital marketplace: the way images, colors, and visual cues influen……続きを見る
Rediscover the fundamentals of marketing along with the rise of metamarketing from the best in the business
In Marketing 6.0, the celebrated promoter of the “Four P’s of Marketing,” Philip Kotler, e……続きを見る
This book delves into the intricate aspects of consumer behavior, exploring constructs such as attitudes, values, and identity through comprehensive literature reviews. It extends this exploration t……続きを見る
Rediscover the fundamentals of marketing from the best in the business
In Marketing 5.0, the celebrated promoter of the “Four P’s of Marketing,” Philip Kotler, explains how marketers can use technol……続きを見る
Business from scratch to success through hard work and companionship
This story is about how one person worked tirelessly, gathering around him the same hardworking people. Taking the company from s……続きを見る
LA NUEVA REVOLUCIÓN DEL MARKETINGCrea experiencias que cautiven al cliente, fusionando lo físico y digital en un universo interactivo e inmersivo.Marketing 6.0 rompe los límites convencionales al in……続きを見る
Discover the Hidden Growth Engine Top Businesses Use Without Spending a Dime on Ads
Are you pouring money into paid ads, complex funnels, or bloated sales teams, only to see sluggish growth and inco……続きを見る
An eye-opening discussion of the future of marketing, from four of the leading minds in the field
In Entrepreneurial Marketing: Beyond Professional Marketing, a renowned team of marketing leaders, i……続きを見る
The Social Marketing Funnel: A Practical Guide for SMEs to Drive Growth and Protect Their Digital Assets
By Sri Damayanti, Co-Founder of Sociosight.co
Tired of posting on social media with little to……続きを見る
Buku ini menawarkan strategi lengkap bagi kreator konten untuk mencapai kesuksesan dalam dunia digital yang kompetitif. Dari belajar dari pengalaman kreator sukses hingga mengelola keuangan dan wakt……続きを見る
Buku ini menyajikan berbagai strategi yang memungkinkan kreator konten untuk berkembang di dunia digital yang kompetitif. Dimulai dengan membangun portofolio online dan bergabung dengan komunitas at……続きを見る
Buku ini memberikan panduan lengkap bagi para kreator konten untuk meningkatkan visibilitas mereka di dunia digital melalui berbagai teknik dan strategi. Dari pemanfaatan SEO untuk optimasi pencaria……続きを見る
Il Metamarketing è una nuova forma di marketing in cui i professionisti vanno oltre la semplice fusione delle tecniche di marketing tradizionale e digitale, offrendo una vera convergenza fisica e di……続きを見る
Marketing has changed foreverーthis is what comes next
Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading mar……続きを見る
The illustrations in this book are created by “Team Educohack”.
"Marketing and Public Relations Made Simple" demonstrates how essential marketing and PR strategies are to the success of any business……続きを見る
Marketing Mastery: Digital Success is your ultimate guide to navigating the ever-evolving digital marketing landscape. This book covers essential strategies, including SEO, PPC advertising, social m……続きを見る
“Kotler, Kartajaya e Setiawan trazem esclarecimentos sobre uma das eras de marketing mais complexas e desafiadoras de todos os tempos, além de mostrar como os profissionais de marketing podem prospe……続きを見る
Zeitgemäßes Marketing: digital statt traditionell Geschrieben von den weltweit führenden Marketingkoryphäen, beantwortet dieses Buch alle Fragen zu gelingendem Marketing im Zeitalter von Vernetzung ……続きを見る
Neues vom Marketing-Großmeister Drei tiefgreifende Entwicklungen prägen die Zukunft des Marketing: drastischer technologischer Fortschritt, verändertes Kundenverhalten und Umbrüche in bisher funktio……続きを見る
Markenschuhe für den eigenen Videospielavatar, Augmented Reality im Wohnzimmer zur Planung des nächsten Möbelkaufs: Im Metamarketing werden traditionelle und digitale Marketingtechniken verbunden, u……続きを見る
El marketing ha evolucionado para hacer frente a los retos globales y a las cambiantes expectativas de los clientes. Incorporar temas de sostenibilidad y nuevas tecnologías para captar a los cliente……続きを見る
Understand the next level of marketing
The new model for marketing-Marketing 3.0-treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, i……続きを見る
Las nuevas tecnologías, las redes sociales y el marketing digital en general están revolucionando la forma de llegar a nuestros clientes. El cliente de hoy tiene unos hábitos diferentes al de hace u……続きを見る
Explore the cutting-edge of marketing new products and services from leading businesses in Asia
In Reimagining Operational Excellence: Inspirations From Asia, world-renowned marketing guru and bests……続きを見る
Award-winning speakers and faculty Ashley Budd and Dayana Kibilds reveal the secrets to email marketing success
Email is far from dead. With billions of emails sent to and from individuals around th……続きを見る
Every few generations, a technoeconomic revolution topples the status quo of how work is done, creating an opportunity for new leaders to emerge. Generative AI for Marketing is meant to position the……続きを見る
Research methodology is an integral part of the knowledge generation and dissemination processes. A hypothesis has a significant role in research methodology, and theory building is a major step in ……続きを見る
