g - Sales & Selling 1

Build the skills needed to compete in the highly competitive global business environment!This incisive book is a comprehensive introduction to contemporary multinational strategic leadership and man……続きを見る

This supplemental text on PR law is intended to be used with other mass communication textbooks. It is intended for the mass communication law course, which is a mainstay in all accredited programs ……続きを見る

Now more than ever, marketing is assuming a key boundary-spanning roleーa role that also redefined the composition of the marketing organization. In this Brief, the marketing organization’s integrat……続きを見る

Selling on Ebay is the most popular form of making money on the Internet. The reason that Ebay works is because the number of people who are willing to do what is necessary to succeed on Ebay is re……続きを見る

The term arbitrage is the practice of buying something with a price difference in two markets. There are many types of arbitrage in real life. As an online business model, though, arbitrage is a si……続きを見る

The subject of this book is an analysis of the business models developed or adopted by Chinese small and medium sized enterprises (SMEs), specifically those that are successfully listed on China’s c……続きを見る

Based on ten years of extensive research and interviews with thousands of top sales performers in a variety of industries, Silver Bullet Selling reveals the secrets all great sales professionals hav……続きを見る

"Health demography" has come to play an increasingly important role within the larger field during the past twenty years; the number of health professionals who utilize its methods and materials has……続きを見る

In the first, 1987, edition of this book, Dr. Higashi and Dr. Lauter have discussed and analyzed the initial stages of the internationalization process The authors with Michio Watanabe at a receptio……続きを見る

Can you spare 77 seconds? 77 seconds is all of the time you will need to read an entire chapter of this book. “77 Seconds to Sales Success” is a refreshing, entertaining book from an author who sha……続きを見る

The Internet and technology present continuing challenges to U.S. law as technology often changes faster than the law can be rewritten. The ability to access, store and the transmit information elec……続きを見る

This is a comprehensive interpretive history of Russia from the defeat of Napoleon to the eve of World War I. It is the first such work by a post-Soviet Russian scholar to appear in English. Drawing……続きを見る

Neue Produkte und neue Märkte sind für Unternehmen wichtige Wachstumsfaktoren. Doch die meisten Innovationen erweisen sich als Flops und scheitern bereits bei der Einführung. „Von der Produktidee zu……続きを見る

Comparing the major Pacific Rim cities of Sydney, Hong Kong and Shanghai, this book examines world city branding. Whilst all three cities compete on the world's stage for events, tourists and invest……続きを見る

This comprehensive guide to both the theory and application of psychology to marketing comes from the author team that produced the acclaimed Customer Relationship Management. It will be of immeasur……続きを見る

Explores the growing importance of aesthetic factors in the success of brands and the reluctance of brand managers and academics to deal with these issues. Proposes a series of theoretical and pract……続きを見る

Decision makers interested in going beyond their own personal and professional interests and involving themselves in humanising their organization, community and society should read Remaking Ourselv……続きを見る

Drawing on historical and current data, this thought-provoking book summarises the pathways to the present predicament and maps out strategies to develop financial and economic systems for a sustain……続きを見る

The book addresses the vital issue of how business leaders can prepare themselves to deal with the impact of unexpected events. It raises key questions for leaders to address if they are to avoid be……続きを見る

The study of corporate governance is a relatively modern development, with significant attention devoted to the subject only during the last fifty years. The topics covered in this volume include th……続きを見る

Over the past few decades marketing practices have shifted with the sudden growth of social media and the proliferation of devices, platforms, and applications. This rapidly changing environment pre……続きを見る

Management training helps sales managers realize they are the key to their own success. Because many managers rarely receive any formal training subsequent to assuming their position, this book expl……続きを見る

Introducing our groundbreaking guide, "Unlock Your Future: Mastering the Art of Sales." Packed with insider tips, proven strategies, and real-world examples, this book is your ultimate companion on ……続きを見る

New York State Licensed Real Estate Broker, HUD Broker, Investor, Developer, and Property Manager. Real Estate Educator, Licensed by the New York Department of State & Bureau of Educational Standard……続きを見る

This book is the first to explore the application of system leadership to promote sustainable solutions for contemporary and future environmental and social problems. The combination of synthesized ……続きを見る

Management training helps sales managers realize they are the key to their own success. Because many managers rarely receive any formal training subsequent to assuming their position, this book expl……続きを見る

You have a vital mission as a sales professional: to generate revenue for your company and ensure its continued success. But in today's selling landscape, buyers are more educated than ever. You nee……続きを見る

Marketing for Entrepreneurs provides students with practical insights, strategies, and tips on how to apply marketing concepts to increase the chances of new venture success. Author Frederick G. Cra……続きを見る

Combine brand and experience into a single, exciting whole to drive growth The Digital Transformation era has come and gone. Experiential concepts like personalization, transparency, transference, u……続きを見る

Este libro se concibe como una guía para todas aquellas personas que tienen en mente crear, gestionar y dirigir el rumbo de una empresa, grande o pequeña, nacional o multinacional, incluso real o vi……続きを見る